Page 41 - ORS Product Knowledge Manual

Infused with Pequi Oil
Sulfate-Free Shampoo
12.5 fl. oz. | UPC #632169111114
This sulfate-free formula is formulated to be gentle yet provides thorough cleansing and detangling for the hair, leaving hair smoother and more manageable.
HAIR TYPE
• Perfect for: Any hair type needing frizz control and shine.
• Suitable for: Any hair type needing gentle and moisturizing cleansing.
KEY INGREDIENTS/BENEFITS
• Olive Oil from the Mediterranean: A natural emollient that imparts
• softness and shine.
Pequi Oil: Rich in Palmitic and Oleic fatty acids, Vitamin A, and antioxidants which support smoothing and sealing-in vital moisture into the hair’s cuticle. Exceptional for reducing frizz and defining curls.
USAGE
• Apply to wet hair and massage into a rich lather. Rinse thoroughly and repeat application. Rinse hair and proceed with ORSTM Pequi Oil Conditioner for your hair needs.
WHEN TO USE
• As a daily cleanser.
• As a cleanser on days desiring a smooth, frizz-free style.
KEY SELLING POINTS
• Thorough but gentle cleansing. • Retains hair natural moisture. • Frizz control.
NOTES:
THE COMPETITION
Cream of Nature® Argan Oil Moisture Shine Sulfate-Free Shampoo
ORSTM Product Knowledge Manual
41