Page 114 - ORS Product Knowledge Manual

Coconut & Shea Butter Curl Amplifying Gel Soufflé
16 oz. | UPC #632169112739
ORSTM Curls UnleashedTM Coconut & Shea Butter Curl Amplifying Gel Soufflé helps to elongate and strengthen curls while providing beautiful curl definition. Controls frizz with light hydration.
HAIR TYPE
• Perfect for: Curls and waves. KEY INGREDIENTS/BENEFITS
• Coconut Oil: Contains Vitamins E & K and fatty acids, providing moisture paired with nourishment to prevent protein loss, aid with water retention and protect against damage. Rich in Omegas-3 & 6,
• antioxidants, calcium, iron, magnesium, and potassium. Shea Butter: Rich in vitamins A,D & E, essential fatty acids,
• phytosterols and allantoin for moisturizing protection.
• Silk Protein: Will add luster, body and manageability to hair.
Olive Oil from the Mediterranean: A natural emollient that imparts softness and shine.
USAGE
• Apply a liberal amount onto wet hair and distribute evenly. To add definition, start in a small section and use a styling brush or comb to stretch curls while squeezing with your hand from scalp to ends. Release curls to allow them to spring back and move on to another handful of hair until the entire head is complete.
WHEN TO USE
• As a fortifying stying gel. KEY SELLING POINTS
• Provides all-day moisture.
• Adds definition to curls and waves.
• Excellent for layering with other Curls UnleashedTM items.
NOTES:
THE COMPETITION
Shea Moisture® Curling Gel Soufflé
ORSTM Product Knowledge Manual
Unleash The Beautiful Possibilities
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