Page 33 - MDS final deliverable

FIVE OPPORTUNITY AREAS EMERGED FROM THE RESEARCH
FRAMING THE OPPORTUNITY
Getting the right frame on the opportunity helps organisations get off on the right foot, frame how they think about their future opportunities, and at moments of ambiguity, help clarify where they need to focus their efforts. The “How Might We...” method frames and focuses a challenge question to encourage what’s possible rather than what’s probable. This aims to remove limits and encourage people to use “blue sky” thinking in a collaborative and safe environment. The opportunity statements helps define the ‘problem to be solved’ to ensure customers’ needs are met.
We have framed five opportunities areas so that MDS can focus efforts and resources to deliver a superior customer experience for both participants and their families, as well as creating new business opportunities to increase market share. These opportunity areas are the outcomes of the insights.
1. SOMEWHERE TO GO
How might we increase the awareness about MDS and their services so that they can attract more participants?
2. ENGAGED FAMILIES
How might we better engage with, and encourage, the participant’s families / guardians so that they can play a more active and supportive role and be better informed in the participants’ long term independence, growth and development?
3. NDIS OVERFLOW
How might we help MDS participants and their families manage the ‘overflow’ and effectively navigate the NDIS to ensure they get all the assistance they require?
4. PROVIDER OF CHOICE
How might MDS extend its business offerings and provide complementary non NDIS services that will be valued by its participants so that the participants would not need to look for external providers (e.g. Taxis, Hire up, Care providers etc.)?
5. UNCONDITIONAL SUPPORT
How might we encourage participants to better support each other (peers) emotionally and physically and provide a helping hand so that they continue to feel socially fulfilled, empowered and independent together?
Commercial in confidence
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