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Prototype and Test
Prototyping doesn’t have to be complex and expensive. Prototypes should command only as much time, effort, and investment as are needed to generate useful feedback and evolve an idea. The goal of prototyping isn’t to finish. It is to learn about the strengths and weaknesses of the idea and to identify new directions that further prototypes might take.
We recommend to use The Idea-Test-Learn loop framework for thinking about how you can test your ideas with stakeholders. It shows you how to iteratively improve your ideas, through repeated cycles of testing and learning.
In simple terms, build prototypes of your chosen ideas and define how you are going to run your tests.
Deploy your prototype test with your stakeholder and review your testing results using a Learn Card See Apendix. You should continue to proceed through the Idea-Test-Learn loop until you are confident that the stakeholder sees value in your idea and you are not receiving any major shortcomings from further testing.
The Strategy Group can help develop and prototype, test and learn processes if desired.
Supplementing the new Ideas Register, a high functioning Ideas to Execution process at XXXXX P/L is dependent upon the establishment of a range of capabilities, resourcing structures and culture which is cyclical rather than linear in form. This process is ideas driven and keeps the customer/stakeholder embedded along the process.
Design Thinking
A revised Ideas to Execution program should embed the core elements of Design Thinking (a technique that keep ideas relevant while understanding what the customer values and requires) while solving complex problems collaboratively through the customer lens and placing the customer first.
Here the customer lens can be internal or external stakeholders
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