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DISCOVER NEW BLONDE EXPERT


                                     FROM INDOLA





    Blonde services make up 60% of hairdressing appointments in the UK and with

    more ways to wear blonde than ever, there’s never been a better time to unleash

    your inner Blonde Expert with INDOLA. The new Blonde Expert range is all
    about equipping hairdressers with accessible but premium products to

    create commercial and on trend blonde looks, perfect for summer and all those

    post lockdown appointments.



    With blondes making up more than half of colour services in the salon, it’s a

    serious business driver and client expectations demand premium services.

    Thanks to the popularity of new blonde techniques like the money piece and air
    touch balayage, clients are more clued up than ever on ways to wear it and with

    INDOLA Blonde Expert’s upgraded and holistic assortment, hairdressers can

    easily expand their service opportunities, across all hair bases, to stay ahead in

    today’s fast paced and competitive world.



    Why INDOLA Blonde Expert?

    Continuing to provide unrivalled performance with a concise product
    assortment  at an affordable price  INDOLA has re formulated the Blonde

    Expert range to meet every demand, helping every hairdresser be a true blonde

    expert.


    •       INDOLA’s strongest lightening performance ever, now available with up

    to 9 levels of lift for clean blonde results

    •       A collection of Highlifts and Pastels with new shades perfect for creating
    on trend looks that can be completely tailored to every client’s individual

    demands and hair type (25 shades)

    •       A brand new Ultra Cool Booster and Ultra Lift Booster complementary
    mix in products to achieve next level blonde results.

    •       Integrated Hair Bond Technology across the entire Blonde Expert

    assortment* maximum hair protection during the high lifting and lightening
    processes

    •       Modernised and more sustainable packaging as a brand INDOLA are


    committed to reducing their impact on the environment wherever possible.
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