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The end of lockdown marks a celebratory season of pure, unadulterated dressing up and a
return to big, bold and beautiful hair. After life-changing experiences, a return to good times
and glamour is often called for – think 1920s flapper fashion and 1950s Hollywood pin-ups.
Getting dressed up again feels like a unanimous decision:

Finally, we’ve got something to celebrate, and a reason to make ourselves look fabulous.
Gorgeous hair is key to looking and feeling good, and with salons back open it’s time to
capitalise on clients’ desire to go out out with beautiful finishes, intricate details and high-
fashion looks that epitomise good hair days… and nights.

For Autumn/Winter 2021, ghd has partnered with session stylist Patrick Wilson to create a
series of striking styles that bring his runway and red carpet experience to the salon. Think
exaggerated shapes, extravagant updos and premium finishes that celebrate the art and craft
of hairdressing, and the sheer joy of dressing up.

“Our Autumn/Winter Trend Reveal is about a global evolving from ease to opulence,” says
creative director Amy Sontae, ghd’s global education creative manager. “It’s an imagining

of a possible future, breaking the shackles of dreary lockdown style. Say goodbye to DIY
home hair fixes, rouse your hibernating fashionista, don your highest heels and transition
from slouch to sleek – it’s time for a reality revival!”