Page 25 - IDC
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6                                                                                                                                                                                                     CITY PRESS, 2 OCTOBER, 2016

          business                                                                                                 Howard Schultz: I think, if you’re an entrepreneur,


                                                                                                                           you’ve got to dream big and then dream bigger








         Getting a foot in the door











         The IDC is helping young


         people jump through start-                                                                                                                                                 What the

         up funding hoops, writes                                                                                                                                              IDC thought


         Dewald van Rensburg
                                                                                                                                                                                     of young



                     urturing young entrepreneurs into the formal economy is a national
                     imperative if there is going to be inclusive and meaningful                                                                                                       readers’
                     economic growth.                                               A
                       Young South Africans have the ideas, but more often than  PROJECT  IN
                     not, they do not have the capital or experience to get a foot
         Nin the door.                                                     PARTNERSHIP                                                                                               business
           “Almost weekly, we receive truly innovative applications,” said Daniel van  WITH  THE
         Vuuren, a senior youth enterprise specialist at the new development impact
         support (DIS) department at the Industrial Development Corporation (IDC).
           “Very often these are castles in the air, but there are concepts and   IDC
         applications that show promise, ranging from guys using 3-D printing for                                                                                                          ideas
         construction, people coming up with new composites to build bricks, new
         chemical compounds to clean Converse All Star takkies, right through to
         technological advances in relation to tablets and phones.
           “We want to see an influx of young entrepreneurs who will be the industrialists
         of tomorrow. We will be looking for the next Sasol to come from young, black
         industrialists. That is our intention,” said Van Vuuren.
           “Sometimes you will find a transaction would simply be rejected owing to
         insufficient proof of market, viability issues, whatever it may be. We will then see
         how we can bolster it,” said Van Vuuren.
           That’s where the DIS comes in.
           “We concentrate on how to get marginalised people and groups into the centre of
         the economy,” said Stuart Bartlett, who heads up the department.
           More specifically, its mission was to get people excluded from the IDC into the
         IDC, said Mzwabantu Ntlangeni, also a senior specialist at the DIS, focusing on
         youth enterprises.
           In 2013, the IDC adopted funding for “youth-empowered” (25% to 50% ownership)
         and outright youth-owned businesses as a formal target. The increase in deals with
         young businesspeople since then has been spectacular – growing from R143 million
         in the 2014/15 financial year to R970 million in 2015/16.
           For young people in particular, the
         IDC has committed to providing
         funding of R4.5 billion over five   IDC funding for youth
         years, including through its R1 billion
         Gro-E Youth Scheme.              R MILLIONS
           “We provide concessionary pricing  1 000
         if the business demonstrates it can                      2013/2014
         create jobs at less than R500 000   800                  2014/2015
         per job. Potentially, the pricing can                    2015/2016
         be as low as prime minus two, but it
         can go to prime minus three for   600
         youth-owned businesses – the
         cheapest development finance in
         South Africa. We are quite proud of   400
         that,” said Van Vuuren.
           The IDC uses the African Union’s   200
         definition of youth: people up to,
         and including, the age of 36, instead
         of the usual 35.                 0
           “The young people we deal with     Youth-empowered    Youth-owned        Total
         tend to be between 25 and 35,” said      25-50%         50% or more
         Van Vuuren.                      Source: IDC                        ISABELLA MAAKE, Graphics24
           “Your real outliers will be the
         19-, 20-year-olds coming through the
         door with a fantastic industrial
         opportunity. Those are few and far
         between, let’s be honest.”
           Practically, the kind of deals that
         are done with young people range
         from capital for a small-scale brick-
         making operation right through to
         funding participation in multibillion-
         rand renewable energy projects.
           “We are proactive, we go out and
         engage with the broader ecosystem
         and clients and try to get them to
         send the pipeline our way,” said
         Bartlett.
           The IDC recently approved its
         Youth Pipeline Development
         Programme.
           This programme is currently in a
         pilot phase, but is already sitting on
         a project pipeline of R2 billion
         related to 130 different projects.
           The intention is to guide young
         businesspeople through the stages of
         a transaction with the IDC, starting
         with making their projects more
         “investment-ready”.
           “Not all of them are going to be   From  left:  Mzwabantu  Ntlangeni,  Stuart  Bartlett  and   HOLY  GUACAMOLE  City  Press  reader  Mothekgi  Mphahlele  hopes  her  idea  bears  fruit
         appropriate to the IDC. Sometimes it   Daniel  van  Vuuren  of  the  IDC’s  development  impact
         is not within our mandate,” said   support  unit  PHOTO:  EUGENE  GODDARD
         Bartlett.                                                                                      ast week, City Press asked readers to send in  standards or health requirements to abide by? This   saved up, which the IDC likes to see.
           The IDC provides funding and support in a range of sectors.                                  their business ideas. Here is what the DIS team  needs to be included in a business plan. Once that is   “We like any entrepreneur who is willing to put
           However, those that fall outside its mandate are referred to appropriate entities in    Lhad to say about two of those ideas.     in place, we can engage and advise her,” he said.  some skin in the game,” said Van Vuuren.
         what the DIS team call the youth entrepreneurship “ecosystem”.                              “First and foremost, we will look at what they’ve   “There are competencies the IDC does not have; for  “He indicates that he needs support with his
           “We try to help young entrepreneurs precisely to avoid a situation where they are       got,” said Van Vuuren. “Do they have a business plan?   instance, health-related food knowledge. We would   business plan – that he has done some market
         turned away,” said Bartlett.                                                              Are they ready to submit an application? Often with   then, with Mothekgi, go to someone like the SA Bureau   research and needs some assistance there.
           Referring applicants to the right place, as well as ensuring that appropriate           young people, you will find they’re not ready.  of Standards, to find out what this product   “We’d love to engage him and discuss the
         applicants approach the IDC, is becoming an important part of the development               “We want to make sure young people get into the   needs. It will also be important to know   level at which he has developed his
         financier’s model for young people.                                      TALK             IDC, but we cannot in any way reduce the   where the avocados will be sourced                   plan,” said Van Vuuren.
           This includes other state-owned entities such as the Small Enterprise Finance            requirements or criteria,” said Bartlett. “We would   from – the sourcing is essential – in       “Similar to Mothekgi, we would
         Agency and National Youth Development Agency, but also a whole constellation   TO US        rather help them get to that level.     terms of quality and quantity,”                         want to be very sure what the
         of public and private agencies that do work in support of youth      Are  you  a  young        “What we look for in a business plan are   added Van Vuuren.                                  products are that Lenny wants to
         entrepreneurship.                                                  person  starting  out  in  management, marketing, technical and financial  “If you want to supply to                      take to market.
           “You must be linked to other places and spaces,” said Van Vuuren.  business?  Tell  us  your  skills – which are all critical requirements.”  retailers, you have to give                    “Has Lenny had any
           An application to the IDC would go through various stages, ranging from   story.  Email  us  at                                   comfort to them on quality and                            discussions with retailers? As
         preassessments to full-scale due diligence investigations, each with its own   mybusiness@idc.co.za  Mothekgi is 22-year-old graduate from Pretoria  quantity. Then there is packaging       investors, knowing he can make
         challenges.                                                        using  ‘Young  business’  who wants to create an avocado-based spread.  and labelling, then logistics.”                   the product is not enough.”
           “These processes are often daunting, so we try to ease the navigation through  in  the  subject  She has experimented with preservative methods                                             In general, entrepreneurs should
         what often feels like a maze to the entrepreneur – so they understand what is   line       and wants to address the cost of avocados, as well as   Lenny is a 27-year-old from             come to the party with a good sense
         expected of them,” said Van Vuuren.                                                       their seasonality.                        Limpopo, currently studying arts                       of the market in terms of what they
           If a transaction is approved, another set of major obstacles arise.                       She is asking for help with testing facilities,    management and marketing at the             want to do.
           “You will often find that this is where entrepreneurs battle most. They get the         nutritionists, her business plan, incubation support, as   University of the Witwatersrand.  Lenny  Walter  Mkhari  “If there is a product, there must
         transaction approved as if that wasn’t hard enough, but the cost of meeting some of       well as equipment and mentoring.            He wants to start up a beverage                      be a consumer of that product; if
         the conditions is sometimes so prohibitive that it inhibits them.                           “The questions we’d have to ask is: Exactly what   business, focusing on bottled water and 100% fruit   there is a service, there must be somebody who wants
           “We assist particularly young entrepreneurs with the clearance of those                 does she want to do in terms of processing the   juices.                            to use that service,” said Ntlangeni.
         conditions.”                                                                              avocados?” said Ntlangeni.                  He has done research and has a sense of the   “We always encourage young people, before they
           Ultimately, all the players in the ecosystem positioned to guide young                    “The second thing is whether she has done research  purification and labour-intensive bottling technology   venture into business, to at least do research on
         entrepreneurs to business success have the same goal: to build the economic               on who she will sell the avocados to and how that   he wants to use, as well as some distribution   whether there is a need for their product or service in
         capacity of the country to create jobs and future economic prosperity.                    selling is going to happen. Are there any retailers’   partnerships he could pursue. He also has money   their own communities.”
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