Page 16 - 2021 directory
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PAGE 16                                                                ALABAMA PROPANE GAS ASSOCIATION


                                        Alabama Propane Gas Association
                                             Strategic Plan – 2020-2021
                                                                •To  demonstrate  and  promote  propane  as  an
                             PURPOSE                            environmentally superior energy and alternative motor
           To serve the membership by combining the resources   fuel
           of all segments of the industry in promoting the growth  •To  support  research  and  development  in  propane
           of the industry and the many benefits of propane as an  utilization technology
           exceptional energy source.                           •To encourage our members and their employees to
                                                                assume  civic  responsibilities  in  active  support  of  the
                               SCOPE                            kind of government which will maintain and promote the
           APGA’s principal mission is to serve its members. Its  private enterprise system
                                                                •To  interact  with  governmental  bodies  on  propane
           members include all parts of the industry — marketers,  issues
           manufacturers, distributors, transporters, gas producers  •To provide a forum for communication to and among
           and their employees. APGA will strive to unite all these  industry members and their employees
           parts into a cohesive group working together to promote  •To  maintain  an  educational  scholarship  fund  for
           consumer  sales,  increased  market  share  and  the  industry members and/or their children
           importance of propane as an exceptional energy in all  •Have at least 50% of dealer companies and 35% of
           respects: safety, cleanliness, environmental benefits,  supplier  companies  participate  in  AlaPropanePAC
           efficiency and economy.                              annually
                                                                •Have 100% of member employees (employed one year
                               VISION                           or more) trained in Basic Principles and Practices
           To be recognized as a leader among the State Propane  •Encourage member participation in all APGA functions
           Gas  Associations,  while  meeting  or  exceeding  its  •Maintain at least 95% of industry dealer companies as
           members needs.                                       association members


                              VALUES                                             ASSUMPTIONS
           We will conduct our business by treating all customers,  •35 dealer companies representing 264 bulk plants as
           associates,  suppliers,  competitors  and  communities  dealer members
           with honesty, fairness, respect and integrity.       •43 supplier members
                                                                •36 affiliate members
                      CONSTITUENT GROUPS                                          STRENGTHS
           •Alabama Clean Fuels Coalition
           •Alabama Home Builders Association                   •Experienced leadership
           •Alabama Volunteer Fire Fighters Association         •Active, enthusiastic Board
           •Autogas for America                                 •Financial resources to meet objectives
           •Competitors                                         •Full-time executive director
           •Consumer advocates                                  •Lobbyist
           •Customers                                           •Location of APGA’s office (Montgomery Area)
           •Governmental and regulatory bodies                  •Working relationship with AL LP Gas Board
           •Industry associates                                 •Educational opportunities
           •Media                                               •Availability of REAC & PERC funds
           •Members and their employees                         •Reputation/positive image
           •National Propane Gas Association                    •AlaPropanePAC
           •Non-members from the industry                       •Limited Liability Law
           •Propane Education and Research Council (PERC)       •Training Facility
           •Propane Education Foundation of Alabama (PEFA)      •Dealer/Supplier Membership
           •Research Education Advisory Committee (REAC)        •Proactively involved in Legislative Issues
           •Trade allies
                                                                                 WEAKNESSES
                        GOALS/OBJECTIVES                        •Financial vulnerability to membership changes
           •To enhance safety in propane utilization            •Internal management succession (APGA)
           •To enhance public perception of the propane industry  •Limited resources
           as a responsible member of the community             •Limited political influence
           •To  enhance  public  perception  of  propane  as  an  •Limited membership participation
           exceptional and safe energy source                   •Adequate REAC and PERC funds
           •To gather, disseminate, and communicate information
           to the industry and the public on propane
           •To  develop  and  implement  marketing  programs  for                  THREATS
           new and existing products and uses                   •Loss of membership
           •To  provide  propane  education  and  training  for  the  •Lawsuits toward members
           public, industry members and their employees
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