Page 31 - TJFR Playbook as of 8.2i8.19

KEY ACTIVATION:

Friday, August 30–College Day

6:00AM – 10:00AM: TOM JOYNER MORNING SHOW - LIVE BROADCAST
- Exclusive AARP Card Members upgraded seating Promotion Done (50x seats+1 guest each)

9:27A ET/8:27A IN-PROGRAM / NETWORK SPOTS / BREAK AARP OFF AIR
ANNOUNCEMENT: First 50 AARP members to bring membership card to AARP Booth #125
Location: Expo Hall D-F

8:00AM – 7:00PM: ALLSTATE FAMILY EXPO- AARP 20x20 Booth #125 (Talent Schedule
TBD)
Location: Expo Hall D-F

9:00PM –11:00PM: AARP Presents the Grown Folks Concert featuring Robin Thicke, Brandy
and Leela James
Doors open at 8:00pm
Hosts: Tom Joyner and Guy Torry
Greetings: Tom Joyner and Shani Hosten, Vice President, Multicultural Leadership, African
American/Black Strategy, AARP
Location: Osceola Ballroom
- Exclusive AARP Card Members preferred seating (100x seats)
- Intro video prior to concert
- Exclusive AARP Card Members upgraded seating Promotion Done (50x seats+1 guest each)

Saturday, August 31
9:00AM – 7:00PM: ALLSTATE FAMILY EXPO- AARP 20x20 Booth #125 (Talent Appearance
immediately following Seminar)
Location: Expo Hall D-F

1:30PM – 1:45PM: AARP DISRUPT THE AGING DANCE CONTEST
Host: KoolOut
Location: Expo Stage

1:45PM – 2:30PM: AARP PRESENTS KIM COLES & SYBIL WILKES – REAL GIRL TALK
Hear real girl talk with comedienne and entrepreneur Kim Coles and Sybil Wilkes brought to you by
Sisters from AARP, A free, weekly newsletter celebrating Black women. Real stories, real talk. Get
the best in money, health and style. By sisters, for sisters. Sign up today at www.SistersLetter.com

Conversationalists: Kim Coles & Sybil Wilkes
Opening Remarks: Tom Joyner
Closing Remarks: Shani Hosten, Vice President, Multicultural Leadership, African American/Black
Strategy, AARP
Location: Expo Stage

8/27/2019 Page 3 of 11