Page 7 - BWE Playbook

KIM COLES - WGN INTERVIEW - Page 1 of 2

Kim Coles’ interview on WGN-TV may consist of any of the samplingquestions
below (with suggested responses to the brand questions):

You’re in town for the 2019 Black Women’s Expo.You were the keynote speakerlast
night, tell us about what you’ll be doingtomorrow.

I’m excited to be a part of The Black Women’s Expo Fabulous and 50 Plus Day
sponsored by AARP.This is a day of pampering, empowering and re-energizing

women! I want everyone to stop byAARP’s Fabulous and 50 Plus Pavilion today
between 3-4PM for a chance to meet me. I will also be talking about mycareer,
reinvention and new book duringAARP’s FabulouslyAgeless session starting at 5PM.
All will happen TODAY at McCormickPlace.

AARP has an initiative encourage those 50+ to Disrupt Aging.What exactlydoes
that mean?

• AARP is changing the conversation about age and aging in this country.Through
the Disrupt Aging Initiative, they’re helping people understand how we can all be
healthy,financially secure and happy as weage.

• Together, we celebrate those who own their age.We hold a mirror up toagainst
beliefs; discuss new ways of living and aging, and the solutions that make this

possible.

• Today, adults 50 and older face distinct challenges and have different goals than
those in their 30’s and 40’s.The 50-plus are at a different place in their lives and

they’re motivated by different things.

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