Page 40 - 2019_2020Catalog

PRINT READY FILES

FILE FORMAT RESOLUTION

When submitting a digital file, it needs to be To make sure that your art files print with clear,
“print ready.” We request that you send us your crisp images, we require that the artwork you
file in one of the following formats. .pdf, .eps, .ai supply has a resolution of no less than 300
(packaged), .indd (packaged). We ask that you dpi. Artwork submitted with resolutions lower
avoid Microsoft Office files such as .doc, .pub, than 300 dpi can produce blurry, bitmapped,
.xlsx, as well as JPEG files and phone screen or pixelated print. 72 dpi is WEB RESOLUTION
shots as these are difficult to work with and often and will not print well.
cause issues in conversion from computer to
computer. FONTS

COLORS Many different fonts are available in the
design world. Before sending us your file, turn
CMYK (cyan, magenta, yellow, and black) is the your fonts into either curves or outlines, which
industry-standard formula. It was created to give will make the text uneditable.
accurate color reproductions. Artwork submitted
using Pantone®, Spot, or RGB will be converted TEXT AND BLEED
into the CMYK format when using a digital press.
This may cause some slight color changes. If you All text must be a safe distance from the edge
need an exact duplication of a Pantone® color, of the final trim sheet. You shoud have at least
make sure to tell us so that we can use the offset .25” (1/4”) of space between the text and the
process to produce your order. edge of the final trim sheet. Bleed refers to
printing an image that goes beyond the edge
Our CMYK workflow is monitored and calibrated of the sheet after trimming. We recommend
to maintain industry standards. Your monitor that an area of .125” (1/8”) be created as a
or personal printer may not be an accurate bleed area to be cut on all sides.
representation so we recommend you proof your
job before we print it.

PLEASE NOTE: Complete instructions on the File Preparation/Artwork Guidelines are available upon request.