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BUSINESS A25
                                                                                                                                     Saturday 15 August 2015

J.C. Penney’s 2Q results show turnaround gaining traction 

ANNE D’INNOCENZIO               Johnson. That led to mas-       A car drives through an empty JC Penney department store parking lot at the Hanover Mall in
AP Retail Writer                sive losses and plummeting
PLANO, Texas (AP) — J.C.        sales.                          Hanover, Mass. J.C. Penney Co. reported positive quarterly financial results on Friday, Aug. 14,
Penney’s turnaround is          Ellison took over the top job
gaining traction.               from Myron Ullman, who          2015, evidence that the retailer’s turnaround is gaining traction.  (AP Photo/Stephan Savoia)
The department store            became executive chair-
chain said Friday that its      man of the board. Ullman,       November 2011.                  earnings call with inves-           ping up department store
losses narrowed in the          who had previously run the      Now, Ellison is being tasked    tors Friday, such as Penney         peers that cater to mid-
second quarter on better-       company, came back as           to pump up sales growth         not using analytics when it         dle-income shoppers who
expected sales, fueled by       CEO in 2013 after Johnson       by sprucing up some de-         comes to pricing. He also           haven’t been benefiting
men’s clothing, fine jew-       was pushed out. Ullman          partments like jewelry and      said its customer loyalty           much from the economic
elry and the beauty brand       helped pick Ellison, and the    dramatically expanding          program “isn’t very good.”          recovery.
Sephora. And a key rev-         two executives have been        online sales after falling be-  And it needs to get better          Shoppers’ spending is also
enue measure rose for the       running the company to-         hind rivals. He also wants      in replenishment and one-           shifting away from depart-
third straight quarter.         gether since last Novem-        to transform the company        on-one marketing.                   ment-store specialties such
Shares of the company           ber.                            into a more efficient op-       On top of its own woes,             as clothing and more to-
rose nearly 5 percent in af-    But J.C. Penney still has an    erator. Ellison spelled out     Penney is facing broader            ward restaurants, autos
ternoon trading.                uphill road to a full recov-    a litany of problems in an      challenges that are trip-           and smartphones.q
“Although there is much         ery.
work to do ... it’s clear that  Ullman stabilized the  busi-
when we execute well, we        ness  by restoring frequent
can deliver profitable sales    discounts and bringing
and take market share,”         back basic merchandise
said Marvin Ellison, a for-     and popular store brands
mer Home Depot execu-           that Johnson eliminated.
tive who took over as CEO       But sales are still well below
on Aug. 1 and presided          where they were before he
over his first earnings call    took over, and the retailer
for Penney.                     continues to rack up losses,
The results offer encour-       though they’re shrinking.
aging signs for the Plano,      In the latest fiscal year end-
Texas-based retailer, which     ed January 2015, annual
is more than two years          sales were $12.25 billion,
into an effort to recover       far below the $17.2 billion
from a disastrous attempt       level in the fiscal year that
to reinvent itself under for-   ended in January 2012.
mer Apple executive Ron         Johnson became CEO in

US factory output climbed in July, lifted by auto production 

A worker helps assemble a helicopter at the AgustaWestland’s aircraft manufacturing facility,   tepid economic growth               ductivity at machinery
                                                                                                abroad and lower oil pric-          plants.
in Philadelphia. Auto plants, clothing makers and plastics factories drove a sharp rebound in   es, which have led energy           Some analysts suggested
                                                                                                companies to slash their            that the gains in auto pro-
U.S. manufacturing in July, according to industrial production figures released by the Federal  orders for equipment and            duction weren’t as impres-
                                                                                                pipelines.                          sive as the numbers might
Reserve, Friday, Aug. 14, 2015. 					                           (AP Photo/Matt Rourke)          “Industrial production is           indicate. Jesse Hurwitz at
                                                                                                turning around after weak-          Barclays Research noted
JOSH BOAK                       U.S. manufacturing in July.     had dipped 0.3 percent in       ness in early 2015,” said Stu-      that auto plants generally
AP Economics Writer             U.S. factory production         June, the Federal Reserve       art Hoffman, chief econo-           close temporarily in July to
WASHINGTON (AP) — Auto          climbed a seasonally ad-        said Friday. The gains sug-     mist at PNC Financial Ser-          retool for new model lines
plants, clothing mak-           justed 0.8 percent last         gested that manufacturers       vices.                              and that the shutdown
ers and plastics factories      month after a revised esti-     are adjusting to the ob-        Much of the improvement             this year was shorter than
drove a sharp rebound in        mate showed that output         stacles of a stronger dollar,   came from motor vehicle             normal. This would mean
                                                                                                output, which surged 10.6           that the Fed report exag-
                                                                                                percent in July. Auto sales         gerated the gains in motor
                                                                                                jumped 5 percent to 1.5             vehicle output last month
                                                                                                million, with luxury brands         and that auto production
                                                                                                such as Acura, Audi, In-            might dip in August.
                                                                                                finiti, Lincoln and Volvo ac-       The Federal Reserve said
                                                                                                counting for double-digit           overall industrial produc-
                                                                                                gains.                              tion — which includes not
                                                                                                Output at clothing and              only the key category of
                                                                                                leather factories rose 1            manufacturing but also
                                                                                                percent last month, as did          mining and utility output—
                                                                                                the manufacturing of plas-          rose 0.6 percent. Mining,
                                                                                                tics and rubber products.           which includes oil and gas
                                                                                                Some of those gains were            wells, rose 0.2 percent last
                                                                                                offset by reduced output            month but remains down
                                                                                                by oil and coal refiners, as        2 percent over the past 12
                                                                                                well as by a drop in pro-           months.q
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