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AFRISAM
                                                   (SOUTH AFRICA)





                                          B-BBEE Status: Level 2
                                          VISION
                                          A positive African future, built by AfriSam, the A1 Choice
                                          in construction materials.
                                          KEY PERSONNEL
                                          CEO: Eric Diack
                                          CFO: Leon Serfontein
                  KZN Regional Manager:   Construction Materials KZN Regional Manager:
                   Theolan Govender
                                          Operations: Theolan Govender
       Nature of Business: Construction Materials  Construction Materials KZN Regional Manager: Sales:
       Services / Products: Cement, Aggregate, Readymix   Randal Chetty
       Concrete & Slagment                CONTACT DETAILS
       Date Established: 1934             REGIONAL OFFICE
       No. of Employees: 1 200            Physical Address: AfriSam KZN Regional Office,
       Industry Quality Standards :       200 Coedmore Road, Bellair, 4094.
         § South African National Accreditation System (SANAS)  Tel: 0860 141 141
         § ISO 9001                       E-mail: customer.service@za.afrisam.com
         § South African Bureau of Standards (SABS) approved  Website: www.afrisam.com


       90 YEARS OF CREATING CONCRETE      materials. This included readymix concrete through
                                          the company Pioneer Concrete and aggregate
       POSSIBLITIES                       stone through Hippo Quarries. The evolution of the
                                          business saw its name change to Anglo Alpha 1937
       Celebrating its 90th year during such challenging   and Alpha Ltd in 1996.
       times for construction in South Africa certainly
       highlights AfriSam’s legacy of resilience and its  Global Attention
       commitment to Africa’s development, according  “Steady growth made us one of the largest

       to  Construction Materials KZN Regional Manager of  suppliers of construction materials for many years,
       Operations, Theolan Govender.      also  delivering  cement  to  our  southern  African
       “Our success over the years demonstrates not only   neighbours,” he says. “Our standing in the industry
       our world class standing but equally how we respond   meant that we attracted the interest of global players
       to the changing needs of our customers and the   when our economy opened up with the advent of
       broader community – in good times and hard times,”   democracy in 1994.”
       says Govender. “We are proud that our contribution  This led to the company becoming part of Holcim,
       ranges from the highest quality construction  the world’s largest cement producer. Even then,
       materials through to affordable solutions for  AfriSam had built a world class foundation, with
       emerging contractors, as well as targeted social  its Ulco cement plant ranking as the third best
       responsibility and sponsorship initiatives that build  performing operation in the global Holcim group.
       cohesion in our society.”          The AfriSam brand itself was born after an historic
                                          Broad Based Black Economic Empowerment (BBBEE)
       AfriSam’s legacy began in 1934 as the Anglovaal
       Portland Cement Company,  South Africa’s  second   transaction in 2008.
       cement company. Importantly, though, it was the  “The company could already boast some of the
       first to diversify its offerings into other construction  world’s best expertise in the sector, being involved

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