Page 2 - KZN Business Sense Vol.2 No.5
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It is time to lead from the top

Dominic Collett, the Chairman of the     time to lead from the bottom”.                 is a ticking time bomb and a          they have the same responsibility,                   KWAZULU-NATAL BUSINESS
KwaZulu-Natal Business Chambers Council   In September we remembered                    sad reflection of the lack of         but it is the duty of all who have a                 CHAMBERS COUNCIL :
                                                                                        commitment we have made as            living wage.                                         Chairman: Dominic Collett
     To                                  the death of Steve Biko and                    South Africans towards a better                                                            Secretariat: Charmaine Nundalall
                               follow    reflected on the principles he                 nation. Where did we go wrong?         Going forward we need to be                         Tel: +27 (0)87 350 6747
                               in        stood for and the vision he had                Or should we rather ask what          motivated and concerned to deal                      Address: 3rd Floor, The Boulevard,
                       Akash Singh,      for an inclusive society.                      must we do going forward?             with the level of poverty and                        19 Park Lane,
                       outgoing                                                                                               the living conditions of a huge                      Umhlanga Rocks, 4319, KwaZulu-
                      Chairman            This occasion gave South                       It is time to lead from the top.     percentage of our population.                        Natal, South Africa
                      of KBCC’s          Africans an opportunity to                      The bottom, unemployed                                                                    Email: Dominic.Collett@rhdhv.com
                     footsteps, is       re-visit our commitment to the                 disenfranchised do not have the        We need to put as much energy                       Website: www.kznchamber.co.za
                     no easy task        ideals of equality and freedom.                resources to steer decision makers    as we can to work together as
                                         In 1994 legislation was created                in changing their circumstances       labour, business, government                         of the Constitution of South
                            so I have    and a constitution born that put               so it is business and society’s       and civil society to implement                       Africa. n
                            borrowed     the wellbeing of each individual               responsibility to care for and        programmes, amend legislation,
                            from his     living in South Africa first.                  support the poverty stricken.         listen to communities and
                            article in                                                   Leading from the top is not          inject capital where required.
                            the recent    Unfortunately the economic                    limited to CEOs and Presidents,       Our aim must be to reduce the
                            KZN          plight for most South Africans                 although it goes without saying       unemployment numbers and
                           Business      has not changed. Our current                                                         grow South Africa to reach the
Sense publication entitled, “It is       gap between rich and poor                                                            dream envisaged by the authors

Earnings of Chief Executives

                   Melanie Veness, CEO   group employs a significant number             month, when others earn the kind      thinking, because we operate in a                     The status quo is not
                       Pietermaritzburg  of people and when he acquired and             of money that Basson does.            global arena – our deciding on our                   sustainable, but perhaps it
                          Chamber of     turned Checkers and OK around,                                                       own to limit the disparity between                   is world leaders that need to
                           Business      he saved 16 500 and 33 252 jobs                 Do I think that talented executives  the pay of executives and the lowest                 acknowledge this and agree to
                                         respectively. His efforts, and those           like Whitey Basson should be          paid employees will simply result                    collectively address it? n
     There                               of the team that he built underneath           paid well to do the incredible        in a South African brain and talent
                                 has     him, have resulted in Shoprite                 work that they do? Absolutely,        drain, as our best people take up                    www.pcb.org.za (This article was first
                                 been    Holdings Ltd. cornering 30% of                 because if we didn’t reward           opportunities elsewhere in the                       published in The Mercury Network)
                           a lot said    the formal retail food market                  excellence, then people would stop    world.
                           in recent     in South Africa. An incredible                 expending energy on acquiring
                           years         accomplishment! He clearly has a               knowledge, expertise and skill and    Umhlanga Ridge
                           regarding     passion for what he does and his               would expend the least possible
                            the          personal dream to drive food prices            effort because there would be no      Distribution
                           earnings      down in Africa is commendable                  motivation to excel. Mediocrity is    The publishers of Business
                            of chief     and has benefited many people                  not sustainable, but the question            Sense are delighted to                        with regards inter alia construction
                           executives    across the continent.                          remains: how much is enough,                 announce that the hard                        procedures, signage and behaviour.
                       in the private                                                   before it becomes unpalatable?        copy of the tabloid will be
sector versus the pay of workers          The Chairman of the Board                     It has been suggested that the        distributed to 450 businesses in the                  Since 1995 when Tongaat
and whether or not this is morally       has always defended the decision               disparity between what the highest    La Lucia/Umhlanga Ridge area by                      Hulett began converting former
acceptable in the context of             to pay Basson the remuneration                 paid employees and lowest paid        Ridge Management.                                    sugarcane land to urban uses
poverty and inequality. Take for         that he is paid, based on the fact             employees are paid should be                                                               on the La Lucia / Umhlanga
example the earnings of someone          that the Board benchmarked his                 limited. Some years ago there was     Ridge Management is the                              Ridge, the area has attracted
like Whitey Basson, Managing             remuneration against what others at            a proposal in Switzerland that it                                                          more than 1 500 000 square
Director and Chief Executive of          his level were being paid elsewhere            be legislated that CEO’s income       umbrella body in charge of five                      metres of development. Located
Shoprite Holdings Limited.               in the world. Wiese said that they             not exceed twelve times that of the   separate management associations approximately 20km north of
                                         were comfortable that they were                lowest employees’ wages, in this      in the La Lucia/Umhlanga Ridge Durban, Umhlanga Ridge is a
 Firstly, one has to acknowledge         paying a competitive package. The              way, the CEO could not earn more      region, which totals 430 hectares holistic, mixed use development
that Basson is an exceptional            point was also made, that since                in a month than his/her lowest paid   in extent. The management                            that falls within the eThekwini
businessman and the fact that he         people of Basson’s talent are so               employees could earn in a year. It    associations are: La Lucia Ridge                     Municipality.
heads the largest retailer in Africa is  rare, the demand for his services              didn’t make it through the system,    Office Estate, Millennium Bridge
no accident of fate. He studied hard,    is high and he is thus extremely               because of a lack of support, so the  Business Park, Umhlanga Ridge                         The area continues to experience
worked hard at gaining experience        marketable. In order to retain                 benefits of the proposal were never   Town Centre, Ridgeside and                           ongoing and accelerated real
and then used his skill and ability      him, it is necessary to pay him a              tested.                               Parkside.                                            estate investment and has one of
to turn a R1 million company             competitive salary.                                                                                                                       South Africa’s fastest-growing
into a R53 billion company. There                                                        I don’t know the answer, but         The various associations                             urban development nodes. Over
are very few people who have his          All this is perfectly                         I do know that we’re on an            manages the public environment’s the last five years, many key
business acumen and risk tolerance.      understandable in the context                  unsustainable path, and that a new,   centralised services like security, businesses having moved their
As Shoprite Chairman, Christo            of our economic system, but the                more equitable way must be found.     landscape and irrigation, cleaning regional head offices to the area.
Wiese said: “a guy with this talent is   disparity between those that have              Perhaps there is some merit in the    and litter control, public lighting These include Unilever, Standard
terribly rare”. His ability to acquire   and those that don’t, remains a                proposal?                             and others. The Associations                         Bank , First National Bank, Old
and rebuild troubled companies, to       challenge. I think that it is fair                                                   do not manage the individual                         Mutual, Deloitte, Shepstone &
reposition and differentiate brands      to question how we can have an                  Having said that, this is not a      buildings within each of their                       Wylie to name but a few.
is phenomenal, and through his           economic system in which 48%                   South African problem, rather,        precincts. As members of each
work, one cannot ignore the fact         of the population lives below the              it is a world problem, because it     Association, property owners are
that he has also done some amazing       poverty line and 60% of those                  doesn’t help us to change the rules   bound by the Rules of Association                    www.ridgemanagement.co.za
things for people in Africa. The         employed earn less than R2500 a                here if the rest of the world does
                                                                                        not subscribe to the same way of

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