Page 7 - KZN Top Business Women 2024

I want to show them that no matter where they come from,

there are opportunities out there. Mentorship can truly shape lives.

as a personal assistant, taking every opportunity to learn taxing. Fortunately, I found strength in my supportive
Franchise Principal,
Consult by Momentum Peak Sure and by the age of 21, I became a financial planner myself.” family, friends, and colleagues.” Starting a business in a
competitive industry wasn’t easy, either. “Navigating the
Inanda soon discovered her strength in risk management complexities of the insurance sector, especially in an ‘old
nanda Bezuidenhout is the franchise principal at Consult and chose to specialise in short-term insurance. “I’m risk-
by Momentum Peak Sure, specialising in asset protection averse,” she explains. “I prefer to mitigate risks rather boys’ club,’ when you don’t play golf forced me to focus
Iand risk management within the short-term insurance than take them, which led me to asset protection and on my strengths and what makes my company unique.
sector. They create tailored solutions that help both risk management.” Her career took a turn in 2013 when Building personal connections with clients has been
individuals and businesses to safeguard their assets. she joined Robsons Insurance Brokers. “My mentors crucial to our success.”
there taught me resilience and integrity within the Inanda emphasises continuous learning. “Knowledge
Additionally, the company offers referral models for third-
party professionals in the insurance industry, making it business space. They showed me that achieving is power. To be the best, we need to stay informed
easier for them to support their clients’ insurance needs. professional goals while making a meaningful impact in and continuously improve. Learning comes in many
She explains, “Our model allows them to ring-fence their the community is possible.” forms, through reading, listening, and connecting with
clients and offer short-term insurance solutions without Her community involvement is an essential aspect of professionals in our field. You’re never too old or too young
the hassle of administrative tasks or complex products.” her life. Inanda is a member of KZN Women in Business, to grow.” She also champions empowerment within her
team. “I believe in giving people opportunities, even if they
supporting sustainable growth and community projects,
Reflecting on her achievements, Inanda shared, “Our don’t have formal degrees. My assistant, Samantha, was a
partnership with Consult is only two years old in October, as well as the Financial Intermediary Association. “My stay-at-home mum who joined our team and is now an
however, we launched our business as a Momentum agency faith keeps me grounded,” she added, “I actively indispensable part of our business.”
on 27 March 2020 — the day lockdown was announced. participate in my Seventh-Day Adventist church, and
Despite the challenges posed by the pandemic, we staying connected to both my faith and community Looking ahead, Inanda draws inspiration from her
managed to grow and assist clients restructure their short- helps me maintain balance.” grandmother and mother, who encouraged her to aim for
term policies enabling them to maintain crucial life and Inanda’s participation in the cleanup efforts following the the impossible to achieve the best possible. “I’m content
investment opportunities.” In just two years, their business KZN riots reinforced her belief in the power of collaboration. with what I’ve achieved so far, and committed to giving my
achieved third place nationally in Momentum’s short-term “Seeing everyone come together to support each other in son the best future, but my competitive nature pushes me
division, and Inanda was honoured with second place in a time of need was a powerful reminder of the impact we to aim higher,” she says. “I’m passionate about our industry
the Top Female Advisory category. can have when we work together,” she says. and I want to help communities better understand risk
management and improve service delivery in our field.”
Part of a Solution This sense of community drives her to inspire the youth. Ultimately, Inanda’s goal is to be part of a legacy of
“I want to show them that no matter where they come
Commenting on her journey, Inanda describes it as one empowerment and education in the insurance industry. “I
of continuous learning, community support, and self- from, there are opportunities out there. Mentorship can want to make a meaningful impact not just by teaching
awareness. “My dreams have evolved over the years,” she truly shape lives, and I’m committed to guiding the next people about proper risk management, but by improving
says. “As a child, they were one thing, but as an adult, they generation in business, sports, and life.” service delivery in our country,” she says. “Our industry
have changed. I’m always busy and my dreams can change Inanda’s passion for netball is another way she engages is known for its challenges, but I believe we can make a
daily. Right now, my biggest dream is still in progress; I with her community. Having played for the Natal Action difference, and I want to be part of that change.”
want to help others understand risk management and Netball Mixed Team, she now coaches at a local school,
make informed decisions.” inspiring young people through sport. For young women following in her footsteps, Inanda offers
this advice: “Your journey may be rocky and winding, like
Her career was influenced by her upbringing and her initial Continuous Learning the beautiful farming landscapes painted by South African
experiences in law. “Growing up I wanted to pursue a artist Portchie. There will be twists and turns, but never
career in law. I worked in the debt collection department of Like many business leaders, Inanda has faced challenges. give up on your goals. Take the time to understand who
a local law firm but realised I preferred proactive planning “Five years ago, I decided to pursue my dream of owning you are and where your strengths lie, as this knowledge
and being part of a solution.” This shift led her to financial my own business,” she recounts. “At the same time, I was will help you achieve your dreams. The journey may be
services. “I was fortunate enough to join my father’s team going through a difficult divorce, which was emotionally long, but every opportunity to learn and grow is valuable.”

Inanda BEZUIDENHOUT | 5