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TAMI – SUPPORTING AFRICA TRADE
David White, CEO TAMI recognises that creating a
DRG Outsourcing single, continent-wide market for
goods and services, and supporting
business and investment aspects
fter will reshape the African economy,
several and support a huge step forward for
Amonths the Continent. This advancement in
at the drawing Africa’s commercial development
board, and will demonstrate to the world that
deliberations with Africa is emerging as a leader in
influential global trade and resourcing.
business
leaders on TAMI Services
the African TAMI provides holistic business
continent integration support services
on how best to international organisations
to create wishing to trade in South Africa,
opportunity and is a powerful source of
for Small and Medium Enterprises contact for local South African
(SMEs) and larger organisations to organisations wishing to gain
trade effectively across borders, The development opportunities in stability on the continent was adopted and opened for knowledge, understanding and
Africa Marketing Initiative (TAMI) South Africa. ■ Promoting democratic signatures on 21 March 2018 in resourcing. TAMI website and
has been born. principles and institutions, Kigali, Rwanda. Trading under facility links international and
Supporting Africa Trade the Agreement commenced on
TAMI is strongly supported by popular participation, and local business knowledge seekers
the South African Chamber UK, It is true that more than 80% good governance 1 January 2021. AfCFTA covers directly with professional service
the Commonwealth Entrepreneurs of trade in Africa is done with ■ Establishing the necessary trade in goods, trade in services, providers, allowing for a seamless
Club, and the Global Economic countries outside of Africa. In conditions which enable the investment, intellectual property introduction to understand all
Forum. The organisation consists fact, a mere 18% of trade is done continent to play its rightful rights and competition policy. It that is required to trade effectively
of an on-the-ground localised between African countries. role in the global economy and in represents a major opportunity and compliantly in South Africa.
South African action unit essential There are many reasons for trade international negotiations for African countries to bring Try us. We are a new concept
in supporting inbound SME and between African countries being ■ Promoting sustainable 30 million people out of extreme in supporting the work of
corporation trade and development. so marginalised, which go right to development at economic, poverty and to raise the incomes the African Union and the
the early days of colonialism. There social and cultural levels as of 68 million people who live on
TAMI is made up of passionate are, however, many organisations well as integration of African less than USD 5.50 per day. Africa Continental Free Trade
and dedicated personnel, focused and initiatives helping to unlock economies Agreement, with a mission to help
on helping the global business commercial value for cross border ■ Promoting cooperation is all AfCFTA aims to cut red tape ensure cross border transactions
community trade effectively with trade between African countries. fields of human activity to raise and simplify customs procedures are easier and more effective, and
South Africa. TAMI teams work The African Union is a significant the living standards of African and to unlock as much as USD that they support the growth and
closely with local and international contributor in this work and exists people 292 billion in potential income development of organisations
SMEs and corporations, and as an organisation to support gains on the continent. These trading and endeavouring to
through established networks and Africa as an integrated, prosperous ■ Promoting research in all reforms will enhance long-term trade on the African Continent.
support partners delivers excellence and peaceful continent, driven by fields, particularly science growth and development in TAMI’s local South Africa
in business intelligence and its own citizens, and representing and technology African countries. Each country services suppliers include:
operational support, thus creating Africa as a dynamic force in the ■ Eradication of preventable ratified within AfCFTA shares a DRG - HR administration
effective trade linkages. global economy. As a comparative diseases and promotion of good basket of products and services and compliance; CFO Centre
health on the continent
to the African Union’s effectiveness not subject to cross border – financial/accounting;
Business Responders and possibility, the European The African Union portfolios import tariffs, making it easier Standard Bank – banking
TAMI approved Business Community was formed in 1957 and commission include: Peace for entrepreneurs to focus on services; Stimela Group – Black
Responders support local and and replaced by the European Union and Security; Political Affairs; specific demands for products economic empowerment and
cross border trade through sharing in 1993, and today enjoys 70% trade Infrastructure and Energy; Social and services. transformational strategy;
knowledge and expertise in integration among its members. Affairs; Human Resources, Science AfCFTA in effect is the largest Earth-Energy – sustainability;
business administration, market and Technology; Trade and Energy; free trade area in the world Business Sense – marketing
awareness, and requirements The African Union shifted Rural Economy and Agriculture; measured by the number of and communications; Business
in meeting local trade and focus from supporting liberation and Economic Affairs. countries participating. The Insights – operations and
compliance responsibilities. movements in the former African TAMI helps link the African Agreement connects 1.3 billion logistics; Business Fit SA –
Foreign organisations considering territories under colonialism, as Union’s vision and intention to people across 55 countries with coaching and mentoring;
trading in South Africa require envisaged by the Organisation of business leaders and entrepreneurs a combined gross domestic Cox Yeats – legal service; Pro
an understanding of local African Unity in 1963, to being an who support these collaborating product (GDP) valued at Appointments – recruitment;
market opportunities, business organisation spearheading Africa’s and unifying ideals, and who USD 3.4 trillion and aims to Monique Labat – B2B
trading knowledge, best practice development and integration. want to help in this critical significantly boost wages for matchmaking and market
expectation, as well as company transformation. This support skilled and unskilled people, linkages; Constancon currencies
and employment engagement TAMI Effectiveness will be through building suitable and to increase Africa’s exports – Forex trading; Genius Boards –
practices, and reporting TAMI supports the African infrastructure and network by USD 560 billion. governance practices.
responsibilities. Union objectives, and in particular, channels that encourage effective
the commercially linked aspects of: To date 44 out of the 54
TAMI’s essential service trade and relationship building signatories to the Agreement Please visit www.tami.org.za or contact
provisions include banking ■ Achieving greater unity and within neighbouring countries. have deposited their Lindiwe Bhadi at Lindiwe@drg.co.za
support, professional guidance solidarity between African TAMI links business executives instruments of AfCFTA to learn more of this African trade
transformation initiative.
in aspects such as financial countries and the people of to an in-country ‘landing port’, ratification, and much progress
management and adherence, Africa where they are able to meet business in this initiative has already
local legal infrastructure and ■ Defending the sovereignty, professionals in each organisation’s been achieved. The Agreement,
guidance, HR support and staffing territorial integrity, and functional area, making it possible when fully implemented, will
engagement, black economic independence of its member for valuable information and ‘know reduce tariffs among member
empowerment transformation states how’ to be received and channelled countries, cover policy areas of
awareness, operational and ■ Accelerating the political and to decision makers. This interaction trade facilitation and services,
logistic integration, sustainability, socio-economic integration of will result in better choices, and as well as regulate measures
governance, and the like. the continent a better understanding of, and such as sanitary standards and
■ Encouraging international adherence to, local trade and technical barriers to trade.
Each appointed TAMI Business cooperation, taking due SCAN
Responder is ready to support account of the Charter of the operation compliance requirements. Thus AfCFTA will reshape
SMEs and corporations wishing United Nations and the The Africa Continental Free Trade markets and economies across QR CODE
to understand all that is required Universal Declaration of Agreement the African continent, and TO SEE
to champion their endeavours in Human Rights significantly increase output in VIDEO
setting up and advancing business The Africa Continental Free services, manufacturing, and
■ Promoting peace, security, and Trade Agreement (AfCFTA) natural resource sectors.
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