Page 10 - KZN Business Sense 11.1
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SMART BUSINESS OWNERS BUILD



        SELLABLE BUSINESSES



        (EVEN IF THEY NEVER SELL)


                    Trevor Clark, Business     your management team  Systems Are the Bridge to     ABoS, the ActionCOACH        on the Business Growth Podcast
                     coach, executive coach,   ■   Bring in a strategic partner or    Sellable    Business Operating System, is   in a deep, two and a half hour
                     professional speaker     investment group       The bridge between an owner-  far more than the nine steps   conversation exploring these
                     and global trainer                                                           in digital form. It is a fully   exact themes.
                                      ■   children with far less risk  dependent business and a sellable   integrated operating system that   It is a long episode, but it is two
                                         Hand the business over to your
                        W        hen   ■   territories              helped business owners systemise   brings together:         and a half hours very well spent.
                                                                    one is systems.
                                         Franchise or scale into multiple
                                                                     Over many years, we have
                                 I
                                                                                                     Long-term vision planning
                                                                                                  ■
                                                                                                                                 Scan the QR code below to listen
                         talk to       In every scenario, the owner   their businesses using a clear     through to three, one, and    on Spotify or Apple Podcasts.
                                                                                                    90-day goals
                         business     is no longer buried under the   nine-step framework, covering:
                         owners about   business. Instead, the business   1.  Vision and long-term direction  ■   Quarterly planning and    Final Thought
                         building a   becomes an asset that supports                                execution rhythms            Smart business owners are not
        sellable business, the response is   wealth creation, time freedom,   2.  Mission and strategic focus  ■   Clear accountability through    obsessed with selling.
        often immediate.                                            3.  Values and culture          organisation charts and role
                                      and opportunity.                                                                           They are focused on building
          “But I don’t want to sell yet.”   This is why many owners decide   4.  SMART goals from long-term      allocation     value.
        “I’ve never even thought about   not to sell once their business      through to quarterly priorities  ■   Individual and team to-do lists    And when value is built
        selling.”                     becomes sellable. Owning a    5.  Organisation charts and role      that feed into weekly and    properly, selling becomes just
        “I’ll worry about that one day.”                               clarity                      monthly goals
                                      business that works without you is                                                        one of many good options.
          And that’s perfectly fine.  a very good place to be.      6.  Position contracts and    ■   Financial dashboards and key
                                                                       expectations                 numbers                      If you would like to be added
          Building a sellable business is   Why Most Businesses Never Get                         ■   Marketing strategies,     to the ABoS phase two waiting
        not about selling it right now,   There                     7.  KPIs for accountability     campaigns, and step-by-step    list or simply want a coffee or
        unless that is your goal. The point                         8.  Documented how-to systems    tutorials                  a formal consult to explore
        is to build a business that could   The biggest obstacle to sellability   9.  Management systems that                   whether this approach is a fit
        be sold, because the process of   is not the economy, competition,      hold everything together  ■   A complete goal-setting and    for your business, reach out. We
        doing so fundamentally improves   or industry conditions.                                   accountability framework    will gladly set something up.
        profitability, freedom, and long-  It is owner dependence.   These steps are not about     All of this is built on 32 years   Here’s to building the kind of
        term value.                                                 bureaucracy. They are about
                                      ■   The owner sells.          consistency. And consistency   of ActionCOACH intellectual   business that outlives you.
          At ActionCOACH, we define a   ■   The owner decides.      builds trust. Trust builds value.  property, refined through tens   To your success,
        successful business as:                                                                   of thousands of businesses
                                      ■   The owner fixes.           You do not need to be the best at   worldwide.             Trevor Clark. 
        A commercial, profitable      ■   The owner holds the knowledge.  everything. You simply need to be
        enterprise that works without                               the best at being consistent.  In simple terms, it gives owners   T: +27 (0) 31 266 2258
        you.                           That model works in the                                    their entire business at their   E: mastery@actioncoach.com
                                      early years, but over time it                               fingertips, with confidence that   W: www.mastery.co.za
          That definition is not about exit   creates a ceiling. Growth slows,                    plans are being executed, KPIs
        strategies. It is about options.                                                          are being hit, and deadlines are
                                      stress increases, and freedom                               being honoured.
        Sellable Really Means Optional  disappears.
                                                                                                   We are currently rolling ABoS
          A sellable business gives you   In a previous article, I asked a                        out to all active coaching clients
        choices. And choice is the real   simple but confronting question:                        as part of phase one.
        measure of success.           Could your business survive a
                                      month without you?            Where ABoS Takes This Further  Phase two will open access to
          A sellable business may allow                              This focus on systems is also   more businesses that want to
        you to:                        Not as a holiday test, but as a
                                      value test.                   why ActionCOACH has evolved.  build sellable, scalable operations   SCAN THE
        ■   Appoint a General Manager                                We are no longer simply      and gain a genuine competitive   QR CODE
          and step back                Because if a business cannot   business coaches.           advantage.                     TO LISTEN
        ■   Work part time while pursuing    operate without the owner, it is                     A Conversation Worth the Time  ON SPOTIFY
                                      very difficult to scale, partner,
                                                                     Today, we install business
          other interests             franchise, or sell.           operating systems into the                                   OR APPLE
                                                                                                   Our founder and CEO, Brad
        ■   Sell all or part of the business to                     companies we serve.           Sugars, was recently interviewed   PODCASTS.



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