Page 16 - GUINOT BRAND BOOK 2018
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16
From Consultation to Prescription
NEW PACKAGING DESIGN
In the logo, INSTITUT PARIS is in bigger letters that are easier to read.
BEFORE AFTER
Texts for Face and Body Products will be more consistent (product name, description and format) and changes will apply to all product formats (retail products, testers, salon products, samples).
¡  Retail Products
BEFORE
AFTER
¡  Salon Products
BEFORE
AFTER
¡  Samples
BEFORE
AFTER
GUINOT BRAND IDENTITY


































































































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