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aged tobacco leaves. With this, a slow Piramides (box of 10) purchased in 2013
uptake of collectors emerged. Regional at £284 currently sells for £509. A Bolivar
Editions followed next, producing exclusively Super Corona E.L 2014 (25) initially listed
for regional markets, available for a one- or at £340 is now currently asking £630. A
two-year period with a limited production Diplomaticos Bushido R.E Asia Pacifico
run of circa 25,000. 2014 (25) was £530 and is now £1,700.
Further innovation resulted in the A Bolivar Belicosos Finos (25) from 1983,
creation of The Reserva range. Each box circa £200 then, sold £1,950 this year. In
contains 20 cigars, making a total 2016 Cohiba released a humidor to
production of 100,000 cigars available celebrate its 50th Anniversary. 50
globally, while Gran Reserva boxes contain humidors were produced, each containing
just 15 cigars, with a total production of 50 cigars. The first sold at auction in Cuba
75,000 cigars. Here tobacco leaves are for €320,000 and the demand for the
aged for up to five years prior to rolling and remaining 49 has risen immensely since.
only produced when sufficient tobacco is The last that we know of sold in the region
available. Further productions include the of €500,000 in 2018.
Colección Habanos even rarer in quantity While this is a handful of examples, the
as only 2,000 boxes which are designed to cigar consumers have awakened to this
look like ‘books’ are made each year lucrative asset class that is largely private
containing 20 cigars, so a total of 40,000 and helmed by a few serious smokers. The
cigars. physical appearance of these cigars is often
There are many more niche variants rare, even more so if the market and
created beyond these categories, that fall industry have a positive sentiment towards
under commemorative releases, the earliest certain releases. Also, a sizeable chunk
of this was the Davidoff Gran Corona, being smoked as each year goes by creates
which was produced for Zino Davidoff's an added decline in the volume available
80th Birthday in 1986. The more niche, on the market. The real secret, however, is
the more commanding the initial price to not set light to your new-found
point. investment.
Let us attribute some value to cigars Landis Bagnall, Founder of VTOLA
entering the market and the effect of ageing https://vtola.co.uk/
on price. A current production Cohiba Landis@vtola.co.uk

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