Page 8 - SeniorLivingGuide.com HR Edition
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     Welcome to the Fall/Winter edition of SeniorLivingGuide.com. Our
     printed edition as well as our website are designed to help you make the best real estate
     decision as we all age gracefully. Whether you are considering living here in Virginia or review-
     ing options in another part of the country, our printed guides along with our online versions can
     help you make relevant decisions for yourself and other friends and family members. Check out
     the lastest eBook online.
     COVID-19 has changed our lives dramatically. We here at SeniorLivingGuide.com will continue
     to distribute to select grocery stores throughout VA, and have now added direct mail to our
     overall distribution to homeowners, 70 years plus, in the Hampton Roads and Central VA
     markets. If you know someone who would like to receive a mailed copy, please let us know.
     The second half of 2020 and into 2021 will continue to challenge us all. Consider these
     thoughts when deciding on your future senior living needs.
     Technology – with physical distancing guidelines in place, technology will be the best way to
     engage with your loved ones in senior living. Technology enables communication with family
     and friends and it will help restrict nonessential movement. Telehealth should be used too for
     some doctor visits – a tablet (iPad, etc.) will serve well for this purpose.
     Emotional Support and Trusted Leadership – Authenticity and transparency need to become
     the norm for all senior living community owners and managers. Employees as well as the
     residents need to be able to trust the leadership and feel that they are reliable. Leadership
     needs to consistently communicate changes in processes and explain these changes in order
     to keep residents and team members calm and safe.
     Communication – Residents’ families need to be updated on a regular basis. Daily updates
     can range from emails from the management to the families of loved ones to text messages
     from the staff on safe social and virtual activities that your loved one participated in. Social
     media and photos will tell the story and keep families engaged, connected and comforted.
     As you make preparations and decisions for your future living needs, be sure to reach out
     directly to senior communities and see what visitation policies they have in place. Many are
     offering virtual tours, photos and floorplans on their websites during this time to help you make
     the best choice for you or your loved ones.
     Our thoughts and prayers go out to all those directly affected by COVID-19. We hope each of
     you stay healthy, safe and well-informed.
     All the best,



     Nanette
     Nanette Birckbichler
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