Page 74 - Town of Newcomb Smart Growth Hamlet Plan - 2013
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Web Presence
People search the web—they do it from their phones, from their desks at work and
from their laptops at home. It is imperative that your presence online match what
you are putting out in the world elsewhere. A strong website will meet current
standards—work across all browsers, scale to mobile, offer clear navigation and
demonstrate acceptable load times. It will also be visually appealing and without
unnecessary clicks (quality over quantity).
Typical Website Cost Range:
$3,500-$7,500 Design
$3,000-$25,000 Development
Custom App
While wireless service is not without hiccups in the Park, the idea of a custom app
to appeal to lovers of both the Adirondacks and technology, could be a very large
step in the direction of persuading an investor/entrepreneur to view Newcomb as
fertile territory for a new venture. The specifics of the how and what would need to
be researched, but with studies showing that smartphone use will eventually eclipse
traditional internet use, an app would be a shrewd investment in positioning.
Custom App Cost Range: $2,500-$6,500
Town of nEwCoMB, nY recommendations For BrandinG & marKetinG PG. 11
