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2020 ATHENAPowerLink Recipient Ready To Begin Work with

Expert Advisory Panel

LAUREN PALMER, FOUNDER AND OWNER OF CURVACEOUS LINGERIE this month
begins her year-long journey as the 2020 ATHENAPowerLink (APC) recipient.
A panel of expert advisors has been specially selected to mentor Palmer over the
next 12 months as she seeks to strengthen her personal business acumen and
elevate her business.

“I look forward to working with the advisory panel to take our business to the
next level and help navigate the challenges and opportunities that come with
managing growth as a small business owner,” said Palmer.

APL is a national business mentoring program connecting women-owned
businesses with a skilled advisory panel that provides strategic consultation
services for one year. The consulting services are valued at more than $25,000.
Palmer’s impressive advisory panel includes:

Tom Hamp AdviCoach of Mid-Michigan
Adil Daudi Daudi & Kroll P.C.
Jane Mitchell Jungle Jane Promotions
Paul Rathbun Rathbun Insurance Agency
David McNeilly Northwestern Mutual industry most of her career, requests and suggestions would come often
Lisa Smith Inverve Marketing, Inc. regarding foundations and lingerie ideas. After continuously sending people
Jodi Schafer Human Resource Management Services more than an hour away to find something that fit their needs, Palmer decided
Amy Richter-Perkins Martin Commercial it was time to open her business. In 2014, Curvaceous Lingerie had generated
Matt Johnson On Target Living enough business to move into its location in Old Town Lansing. n
Julie Pfeifle Andrews Hooper & Pavlik
ATHENAPOWERLINK APPLICATIONS
“Creating the best Advisory Panel possible for the award winner is the core of
why the ATHENAPowerLink Award has been successful here with the Lansing NOW BEING ACCEPTED
Regional Chamber of Commerce and the Lansing area,” said Tom Hamp, APL
panel coordinator. The Lansing Regional Chamber has also announced that applications
are now being accepted for the ATHENAPowerLink program.
Curvaceous Lingerie opened its doors in 2012 after Palmer became frustrated Applications can be accessed now at www.lansingchamber.org.
with the lingerie selection in the Lansing area. Having worked in the bridal

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