Page 12 - LRCC FOCUS August 2021

VOICE OF SMALL BUSINESS

Businesses Working Together to Lift Up Community

Thrd Generation

Thrd Generation specializes in creating
and providing African-inspired pieces.
They make anything from hats, bows,
and now masks. They have recently
moved into carrying authentic clothing,
artifacts, and instruments. Owner
Bianca McCastle started the company
to pay homage to those who went before
her, particularly her great grandmother,
grandmother, and mother.

“It’s been my way to say thank you for
the sacrifices they have made,” said
McCastle. “I am thankful for the time
and energy they put into their artistry as designers, as a seamstress and as artists.”

McCastle says it has been a rollercoaster of experiences as an entrepreneur, let
need,” said DePrekel. “We cannot support students with the basic needs if we are not alone having a business during the pandemic.
digging into the major issues.”
“It has taught me what it means to serve the community,” said McCastle. “Once
Among those major issues are health equity, racial equity, and social equity are all part the pandemic started and the call was out for all seamstresses to come to the table.
of the work at CIS. They have been at the forefront of all of that and more during For us it was an opportunity to create masks that people would be willing to wear.
the pandemic. For more information about CIS of Michigan, visit: cismichigan.org. Something breathable, light and fitting.”

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