Page 6 - Gilead Biktarvy Multi-market CCA Proposal

RONALD REAGAN WASHINGTON NATIONAL AIRPORT (DCA)
MONTHLY PASSENGERS:
MONTHLY IMPRESSIONS:
ANNUAL PASSENGERS:
ANNUAL IMPRESSIONS:
DOMESTIC TRAVELERS: INTERNATIONAL TRAVELERS: 2%
1,965,049
5,499,337 23,568,586 65,992,041
98%
Vertical digital network of four screens located in two high-traffic, double-sided locations along National Hall visible to passengers as they shop, dine, and access the metro, executive/preferred, and Congressional parking; units are sold as a package.
INVENTORY CODE: PK4LCD-2
SIZE:75”
DIGITAL SPOT/LOOP LENGTH: 10/80 seconds 4WK NEGOTIATED RATE: $20,000
Baggage claim digital network made up of ten LCD screens located in the BC areas mounted along the back wall behind the multiple carousels, units are the best way to capture a large audience as they target 100% of passengers with checked lug- gage; units are sold as a package.
INVENTORY CODE: PK10LCD-2
SIZE: 75”
DIGITAL SPOT/LOOP LENGTH: 10/240 seconds 4WK NEGOTIATED RATE: $10,000
Network of three, massive LED Video Walls locat- ed in Terminals B, B/C, and C, and targets 100% of departing traffic as passengers move through the Security Checkpoint; this iconic digital network is sold as a package and has full-motion capabilities on each screen.
INVENTORY CODE: PK3VW-1
SIZE: 204”W x 60”H
DIGITAL SPOT/LOOP LENGTH: 10/80 seconds 4WK NEGOTIATED RATE: $65,000