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                                                                                                       SPORTS Friday 5 april 2019
            Predictably, another gamble lost in AAF failure




            By TIM DAHLBERG                                                                                                     after talking to Ebersol, the
            AP Sports Columnist                                                                                                 track record says no.
            Charlie Ebersol was sure his                                                                                        A look in the stands at any
            new  football  league  was                                                                                          of  the  AAF  games  should
            different,  even  as  it  ven-                                                                                      make  any  potential  inves-
            tured  into  the  dark  hole                                                                                        tor — or player — in a new
            that  had  swallowed  up                                                                                            league cautious. A look at
            ventures like his before.                                                                                           the television ratings should
            I  talked  to  him  in  Novem-                                                                                      send  them  fleeing  to  the
            ber,  before  uniforms  had                                                                                         next  big  thing  somewhere
            even  been  ordered  and                                                                                            else far, far away.
            one  game  had  aired.                                                                                              The  AAF  wasn’t  exactly  a
            The  Alliance  of  American                                                                                         grand experiment, no mat-
            Football  league  was  well                                                                                         ter  what  its  founders  said.
            financed  and  for  real,  he                                                                                       Recent  history  is  littered
            said,  and  ready  to  put  on                                                                                      with  leagues  like  the  USFL,
            a  show  for  a  country  sup-                                                                                      XFL and WFL that launched
            posedly  starved  for  more                                                                                         to  great  fanfare  only  to
            football.                                                                                                           go  under  amid  fan  indif-
            “There is a massive amount                                                                                          ference and financial sink-
            of  people  in  this  country                                                                                       holes.
            who  watch  only  one  sport                                                                                        Spring   football   doesn’t
            on  television  and  that                                                                                           work,  and  minor  league
            league (the NFL) only plays                                                                                         football isn’t an appealing
            a set period of time,” Eber-                                                                                        product.  No  one  can  go
            sol said. “They stop watch-  In this Feb. 19, 2019, file photo, Tom Dundon, left, majority owner of the Carolina Hurricanes, and   head to head with the NFL
            ing  sports  on  TV  the  day   Charlie Ebersol, co-founder and CEO of the Alliance of American Football, talk to the media in   and, as the AAF found out,
            after  the  Super  Bowl  and   Raleigh, N.C.                                                                        no  one  particularly  cares
            don’t come back until the                                                                          Associated Press  about the NFL’s castoffs.
            NFL returns.”                for the AAF. Put together in  past  will  become  another  worth of WWE stock to fund  The marketing genius of the
            It all sounded good, maybe  little more than a year, the  case study for those in the  the  effort  and  plans  to  in-  WWE isn’t enough to over-
            too  good.  Ebersol  talked  league  lasted  only  eight  future.                      vest as much as $500 million  come that. Neither is sports
            about  television  contracts,  weeks.                     The  question  now  be-      to keep it going in its forma-  betting,  which  AAF  had
            50 people already working  Turns      out    Americans  comes, is Vince McMahon  tive years.                        counted  on  to  ensure  the
            on technology alone in the  weren’t  all  that  hungry  for  paying attention?         Big  money,  and  even  big-  league’s survival.
            league’s  San  Francisco  of-  spring football, at least the  The  WWE  chief  honcho  ger plans. For less than the  The  AAF  was  supposed  to
            fice  and  a  gambling  deal  second-tier product put on  plans  to  unveil  the  latest  price  of  an  NFL  franchise,  be  different,  but  it  really
            with  MGM  Resorts  that  the  field  by  the  AAF.  The  pro  football  league  next  McMahon  envisions  own-     wasn’t.  Take  away  celeb-
            would  take  advantage  of  market  for  minor  league  spring  under  the  banner  ing an entire league.           rity  coaches  Steve  Spurrier
            the explosion in sports bet-  spring  football  was  minus-  of  the  XFL,  another  failed  But  will  he  build  one  that  and  Mike  Singletary  and
            ting around the country.     cule, if not nonexistent.    league. According to pub-    people care about enough  there  wasn’t  a  recogniz-
            A  little  more  than  four  And a league that claimed  lished  reports,  McMahon  to actually watch? Well, as  able face in the league for
            months  later,  it’s  a  wrap  to  have  learned  from  the  recently  sold  $272  million  I pointed out in November  fans.q

            ANA Inspiration

                                                                                                                                birdie on 18. “You just have
            Continued from Page 17       erything  sorted,  and  just                                                           to  play  smart,”  Lydia  Ko
                                         go  out  there  confidently                                                            said.  “If  you  are  in  not  so
            “I wanted to hit my 50 de-   tomorrow.”  Fellow  major                                                              good  position,  try  and  not
            gree, which was max what  champion Kim eagled the                                                                   get yourself out of it.”
            the yardage was,” Thomp-     second — her 11th hole of                                                              The    41-year-old    Kerr
            son said. “He was like, ‘No,  the  day  —  and  had  four                                                           dropped  out  of  the  lead
            just  chip  the  47,  take  the  birdies and three bogeys.                                                          with a bogey on the 17th.
            spin off, in case a gust does  “I don’t have greed on the                                                           “We’ve    never   seen   it
            come up.’ Sure enough, it  course,”  Ko  said.  “Course                                                             tucked  on  the  right  side
            did. Just chipped up there.  is  hard,  so  I’m  thinking  al-                                                      that much,” Kerr said. “You
            I  was  like,  ‘Thank  you  so  ways, ‘Hit the fairway, also                                                        miss  the  green,  it’s  just  su-
            much,  Benji.’  That’s  what  green, middle of the green.                                                           per awkward.”
            a great caddie does. He’s  Like  two-putt  is  fine.  I’m   Jin Young Ko, of South Korea, watches her tee shot on the second   Sei  Young  Kim  made  a
            there for me to play aggres-  good.’”                     hole during the first round of the LPGA Tour ANA Inspiration golf   10  on  No.  18  in  a  78.  Af-
            sive  and  call  me  off  shots  Playing partner Jessica Kor-  tournament at Mission Hills Country Club, Thursday, April 4, 2019,   ter laying up on the par 5,
            that need to be called off.”  da had seven birdies in an   in Rancho Mirage, Calif.                                 she  twice  hit  into  the  wa-
            She  had  five  birdies  and  adventurous  70.  She  was                                                            ter  and  was  penalized  a
            two bogeys, the first on the  tied with 2016 winner Lydia   had a double bogey after  could  possibly  have.  ...  It’s  stroke  for  dropping  from
            par-5 second.                Ko,  Cristie  Kerr,  Jane  Park,   driving  out-of-bounds  on  really  tough,  especially  if  the  wrong  height.  Kim  in-
            “I  just  tried  to  stay  into  it,”  Lizette  Salas,  Amy  Yang   the  par-4  third  and  three  you hit it in the rough. Even  stinctively held out her arm
            Thompson said. “I made a  and Lauren Stephenson.          bogeys.                      around the greens you just  and  dropped  at  shoulder-
            lot  of  clutch  putts  on  the  Coming  off  a  second-  “A  serious  roller-coaster,”  don’t  know  what  you’re  height, but the modernized
            back nine to save par. Go-   place tie in Phoenix in her   she  said.  “Glad  I  got  off  it  going to get.”       Rules  of  Golf  that  began
            ing to go out and hit a few  return  from  a  left  forearm   on 18. It was a crazy day. I  Lydia Ko matched playing  this  year  require  drops  to
            balls on the range, get ev-  injury,  Jessica  Korda  also   literally had everything you  partner  Thompson  with  a  be knee-height.q
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