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PRICING Y OUR

PROPER TY

In order to get the highest return for your home in the least amount of time, determining
the correct price is the most critical step you can take in preparing your home for sale.

PRICING S TRA TEG Y

• Pricing strategy depends on the market conditions at the time your home is put up
for sale.

• A realistically-priced home often sells quickly once it’s put on the market.

• When your home is priced right from the outset, you maximize your opportunity to
reach the most qualified buyers.

MARKET A CTIVITY AND TIME

• A home receives its best exposure during the first three weeks on the market.

• Multiple listing service statistics show that the longer a home is on the market, the
lower the final selling price.

T ARGETING THE RIGHT BUYER

• When your price is too low, you could
lose thousands of dollars on your family’s
largest investment.

• Overpricing a property is risky; qualified
buyers who might find the home appealing
will not see your home because it’s out of
their price range.

• Agents will hesitate to show an overpriced
home, unless it will make a competing
property look like a better value. (Do not
get used this way.)

• A professional Bennion Deville Homes agent knows the market, its value, and the best
time to launch your home. Seasoned agents work in and with the current real estate
market conditions.

HOLLANDGROUPPROPER TIES.C OM | BENNION DEVILLE HOMES | DRE# 0 17 3 5 2 40 | 0 1325548 PRICING.YOUR.PROPERTY.20.07