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The male grooming market, which sees more than $6 billion in sales annually.
In a 2015 research report, Euromonitor said men's toiletries — which include new products such as beard balms, oils, shampoos and conditioners — grew by 4 percent to $3.4 billion. Meanwhile, shaving grew at half that rate, to $2.9 billion.
STATISTICS
Men’s personal Care and Beard Grooming products market
PROPRIETARY AND CONFIDENTIAL – HEALTHY LIFESTYLE BRANDS, LLC
