Page 12 - TFWA World Exhibit 2023 Special Edition

INSIDER

in the world from Europe to Asia,
throughout the Americas, Caribbean and
Duty Free,” said Cohen. With 15 years
of business development and marketing
strategy, 12 of them in senior positions at
Procter & Gamble, Cohen has a proven
track record in driving consumer insight
and executing commercial marketing
management campaigns, further enhancing
brand awareness.
To achieve this vision, Bijoux Terner
will field a sales team focused on building
partnerships with customers and providing
detailed business analysis to assist in
maximizing sales.
Today there are about 300 Bijoux
Terner locations worldwide operated
by licensing partners in airports, ports,
borders, hotels, casinos, local market TMI was on location with Bijoux Terner during the campaign shoot.
malls, and onboard cruise ships, including Photo by Michael Pasternak.
two stand-alone Bijoux Terner stores in
Atlanta airport and in travel retail locations launch in new markets last year we have brand,” concluded Cohen.
throughout Latin America, including in been growing two times what our initial “I think the most important thing
Ecuador, Guatemala, Panama, Paraguay numbers were. So the company is seeing is really offering value to the customer
and Uruguay. a lot of movement, a lot of attraction with and fashion at an incredible price. We are
“Since the new owner started to people reaching out to start selling our committed to this,” he promises.

Nadine Heubel enters realm of pre-owned luxury

Nadine Heubel has joined pre-owned According to Bain & Company, the
luxury start-up Reklaim (RKLM) as Global pre-owned luxury market was worth US$43
SVP Revenue – Travel & Hospitality. billion in 2022, up by +28% compared to
According to RKLM, they believe that 2021, or 1.3 times the growth rate of new
pre-owned luxury can be the next US$1 luxury goods, she adds.
billion category in travel retail. “Luxury goods are intrinsically
The company was founded by serial manufactured with a high level of
entrepreneurs Kamran Razavi and Jamie craftsmanship and quality which extends
Thomas who combine knowledge of data their product life dramatically. RKLM
and technology with expertise in the pre- has created the necessary infrastructure to
owned luxury market. RKLM said it aims connect luxury goods with a new owner
to “redefine the pre-owned category with at each point of re-use to maximize the
an elevated experience titled ‘conscious lifecycle of each item,” says Heubel.
luxury’.” Speaking with TMI, Heubel explains: RKLM provides consumers with a
The goal of conscious luxury is to “Lately, there has been a lot of talk about high-quality, luxury experience while also
align awareness and social responsibility pre-owned luxury. The rise of pre-owned contributing positively to the well-being of
with a consumer’s ability to participate in luxury coincides with the rise of Gen Z people and the planet.
the circular economy of luxury goods on a becoming a more and more important Heubel has had an extensive
global scale. luxury consumer. By 2025 Millennials career in travel retail, holding various
The company is rooted in a and Gen Z will account for 70% of luxury senior positions with Hugo Boss, Gebr.
‘technology-first’ approach, which the consumption. In general, there is a stronger Heinemann and Newmark. Heubel and
partners said is required to provide pre- focus on sustainability in our society, co-founder Jamie Thomas will attend
owned at scale. Its vast catalogue spans 1.2 79% of consumers say that they are more TFWA World Exhibition to meet potential
million handbags and 600,000 timepieces loyal to purpose-driven brands based on partners.
with merchandise value of around US$8.1 a recent luxury market report released by
billion. SiaPartners.”

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