Page 11 - Abyssinia Busniess Network November 2019

to enhance the domestic tourism for citizens ii. Conference tourism more environment conservation
to move around our beautiful country. iii. Adventure tourism sensitive, we focus on
ii. Most tourism businesses are owned Ecotourism.
by locals and it is worth to get more What are the creative iii. Knowing have good
experiences to do tourism businesses and strategies you have adopted? recognition for Athletics & long
reduce economic leakage/money going distance running, we focus on
outs/. We study trends and designed Sport tourism such as mountain
iii. Tourism is a new venture, much younger a strategy to focus on; bicycling, the moves of private
than agriculture & industry. So, requires sector by Haile Gebreselassie in
more support & follow-up to be competitive. i. To exploit the opportunity running the Great Run are also a
from being headquarter of real creative works.
Do you take up activities and projects OAU, we focus on MICE. iv. Being a hub for 12 million
under bilateral agreements with other ii. Knowing tourists are passengers moving via Addis
stakeholders?

We do;
We have ongoing projects with the
World Bank and MasterCard foundation.
This is more of designing national strategies
to develop tourism.
In the future, we are more interested
in the private sector. Recently, we are
mandated to raise funds, collect levy and
intervene in public private partnership/PPP/
projects.

What are the major themes you pursue
after signing partnerships with other
players?

We look for a common agenda
and set a shared vision. It is following
recommendations from past studies
conducted by our organization or based on
the tourism development policy objectives.
Once we set a clear agenda, we make
sure we have the right team comprised of
different academic & experiences, key
stakeholders…
We ensure the possibility of monitoring
and evaluating the role of each party is as
per the MoU or any form of agreement
terms.

What are the main types of tourism in
Ethiopia?

There are many forms; I believe the major
once are;

i. Leisure tourism Photo Sol Image

Abyssinia Business Nework ህዳር 2012 / November 2019 09