Page 30 - PR Communication Age January 2016
P. 30
submitted within a fortnight to the The author said that women suffer in November. The poll was conducted
department of electronics and infor- horrific violence in India and on some after the declaration of the results of
mation technology (DeitY), sources parameters India is even worse than the Bihar assembly election, in which
said. Saudi Arabia. "That's the core issue we Modi's Bharatiya Janata Party-led alli-
should perhaps be discussing and focus- ance lost.
A passport or a voter identity card or ing on," he said.
any such valid proof by the govern- The results prove that people continue
ment, may have to be submitted, Replying to a question on the trend of to have high expectations of Modi, said
sources said. authors returning awards to express Sandeep Shastri, pro-vice-chancellor,
their angst towards religious intoler- Jain University, and director of its Cen-
According to industry insiders, the ance, Amish said, "I have deepest re- tre for Research in Social Sciences and
online matchmaking market, which is spect for senior authors. But if one Education. "The high rating can also be
unregulated is valued at least Rs.400 wants to pass a judgement on a coun- attributed to the absence of a strong
crore with at least 18-20 big players. try of 1.25 billion, it must be based on alternative to Modi" in the public's
data rather than a few incidents. eye, he added.
Bharatmatrimony is the biggest of
them all with 1.4 million profiles fol- Ours is a huge country and we have The approval of 74% reflects a mar-
lowed by shaadi.com that claims to more people in India than all of North ginal dip for Modi from 79% in August,
have 1.2 million users. and South America put together. and 82% last August. In May, when his
Would it be reasonable to say that 10- government and he completed a year
Sources say these sites would also have 15 cases of horrendous drug smuggling in office, his approval rating was 74%
to strengthen their grievance redressal in Americas mean that all those living again.
mechanism and address complaints in in the Americas - the Brazillians, Mexi-
a time-bound manner. "Once the cans, Argentinians, and Canadians are Brick & Mortars to join all-
guidelines are approved, it would be drug smugglers? No." might party
notified by the IT ministry under the IT
act," said a senior Women and Child He added, "In India, if one wants to The government wants to let shops
Development (WCD) ministry official. pass judgement on 1.25 billion people, stay open as long as they want - just
DeitY works under the IT ministry. then it must be backed by data and not like their online counterparts. The gov-
just 10-15 incidents. And if you look at ernment is proposing that states scrap
The guidelines, officials said would be the data, we are not intolerant on re- rules mandating store closures and
similar to the ones framed in 2011 to ligious basis but we are hugely intoler- replace them with a model law that it's
regulate cyber cafes that are prohib- ant on gender basis". He reminded preparing, allowing restaurants, malls,
ited from giving access to users with- that five lakh female foetuses were theatres and local markets to remain
out a proof of identity. aborted every year, domestic violence open round the clock.
was common and crime against
Indians intolerant about women on the rise. Such a change will level the playing
gender, not religion: field between online and offline besides
Amish Modi remains a popular cutting down on restrictions, thus im-
PM with 74% approval rat- proving the ease of doing business, a
Amish Tripathi, the author of the Shiva ing stated aim of the Narendra Modi gov-
trilogy, had said that data suggested ernment.
that people in India were not intoler- Prime Minister Narendra Modi's rating
ant on religious basis but were hugely remains high at 74%, according to a "We have begun discussions... The first
intolerant on gender basis. poll conducted by Mint and Insta Vaani draft of the new law is likely to be
“If you don't tell your story, someone else will.”
30 PR COMMUNICATION AGE January 2016
Copyright@ The Insurance Times. 09883398055 / 09883380339
