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          It is when the loss experience is subject to large
          fluctuations, and maximum losses exceed a tolerable level,
          then it is worth purchasing insurance. Tolerable level
          depends on the organisation's financial status, wealth, cash
          flow, liquidity etc.

          So we see, the following factors influence the
          purchasing decision :
          (i) potential size and frequency of loss
          (ii) size of premium loading
          (iii) value placed upon financial certainty
          (iv) Services provided by insurers

Q7a) Explain the role of general management in risk
         management.

Ans. Risk management is the ultimate responsibility of general
          management. All risk management activities must have
          the support of top management.

          This can be achieved by giving recognition to the status
          and function of risk management in the organization,
          through the formulation of a written statement of risk
          management policy.

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