Page 19 - Banking Finance April 2016
P. 19
HOUSING
HOUSING
PM lays the foundation JLL India partners with Snapdeal to market housing
properties
stone for 'Pradhan
Mantri Awas Yojana' JLL India has announced a tie-up with with developers and assist with docu-
online marketplace Snapdeal to sell mentation and mortgages. Buyers will
Prime Minister Narendra Modi have homes, as it seeks to tap the growing not be charged brokerage on deals in
said five crore e-commerce business in
houses will be built India. the primary sales space,
for the poor by which are purchases from
2022 as he laid the The partnership would be developers.
foundation stone for the next two years,
providing customers an "E-commerce is evolving
of 'Pradhan Mantri Awas Yojana'. He end-to-end service span- rapidly and proving to be
stressed on the need for skill devel- ning the entire home search and pur- a major disruptor of tra-
opment and asked the youth to be chase process. It would combine ditional marketplaces... There is no
job creators. Snapdeal's deep penetration into the ignoring the power of the Internet and
Indian online consumer market and JLL the online marketplace, and we will
Modi said that years after Indepen- India's expertise in residential real es- leave no stone unturned to leverage
dence, there are still five crore fami- tate marketing. this power," JLL India Chairman and
lies in the country who don't have a Country Head Anuj Puri, said.
house for themselves. "Two crore of While Snapdeal will provide a seamless
them are in the cities and three crore online real estate platform to enable This partnership underscores the
of them are in the villages. Every In- home searches, JLL will organise company's mission to remain future-
dian should think what kind of India guided site visits, help clients negotiate ready and ahead of the curve, he
they want in 2022, when India will added.
celebrate 75 years of Independence,"
he said. He said that the Centre and Kerala HC stays land allotment to bureaucrats' hous-
the state governments will work to- ing society
gether to ensure that five crore
houses are built by 2022 for the poor. The Kerala High Court stayed allotment of land by Greater Cochin Development
Authority (GCDA) to a housing society floated by civil service officials at a cheap
"This is not an infrastructure project. price, to build a multi-storey apartment.
This is a project being undertaken to
strengthen the dreams of the poor," Justice V Chitambaresh, who heard the petition challenging the allotment, ex-
the Prime Minister said.He said that pressed displeasure over the GCDA decision to allot 50.3 cents of prime land in
the initiative will create a lot of jobs the heart of Kochi city to the Civil Service Officers Housing Cooperative Society
as sale of building materials like ce- to construct a multi-storey apartment. "The act of GCDA was surprising," he
ment, bricks and others will increase. said.
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