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SRO PIRELLI GT4 AMERICA SERIES
4,127,954,439 Total 2023 Impressions Delivered
EXTENSIVE GROWTH IN 2023
✔ Attendance up 100-167% for tentpole events ✔ Livestream viewership up 135%
✔ Engagement up 293% across social platforms
1.5 BILLION
Social Impressions Delivered
8.6 MILLION
Livestream Views
55.4 MILLION
Livestream Impressions
2.6 BILLION
Est. Earned Media Total Readership
425,000
Total number of event attendees
18-44 YEARS OLD
67.8% of SRO’s audience
50% OF AUDIENCE
brings family to faces
83% TRAVEL BY CAR
72% TRAVEL OVER 100 MILES
