Page 11 - eCommerce Made Easy - Training Guide
P. 11

Eighty percent of the web population has made a purchase online.



                  80% of world’s population has made an online purchase. As you can imagine,
                  that 80% is only going to increase.



                  Establishing trust and credibility with leads and customers are key factors as an

                  eCommerce business owner. There are different methods for earning your

                  customers’ trust, like developing an attractive website, having safe and easy

                  payment forms, and displaying good content. All of this, will turn into more

                  leads and sales.


                  Trust is one of the most important factors of running an eCommerce business.



                  Why is it so hot?


                  The bellow facts will tell you why eCommerce is so hot today.


                        Pizza Hut was one of the first major brands to experiment with online
                         commerce, starting in 1994. (source)


                        80% of the online population has used the internet to make a purchase,
                         and 50% of the online population has purchased online more than once.
                         (source)

                        79% of online shoppers desire a tracking option with their delivery. (source)


                        Asia holds the largest number of web purchases, with South Korea at the
                         top of the list. (source)

                        An analysis of the traffic sources of eCommerce stores at Kissmetric
                         reveals that 30.5% of their overall traffic comes from organic searches on
                         Google, Yahoo, Bing and other popular search engines. (source)

                        Scoop.it reveals that around 70% of online shoppers use Tablets and 47%
                         of them use smartphones for their online shopping. (source)

                        Marketing Donut reveals that new visitors spend an average of 2 minutes
                         31 seconds as compared with 5 minutes 31 seconds by returning visitors.
                         (source)


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