Page 5 - BFS Henry Schein Media & Audience Exposure Report 2021
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                  BENEFITTING AMERICA’S TOOTHFAIRY
20 21
To everyone who participated in Bid For Smiles this year,
THANK YOU!
YOU MAKE US SMILE!
Your participation helps to provide resources to nonprofit organizations that help kids in underserved communities have healthy smiles.
Thank you to our sponsors and major product donors:
DON’T MISS OUR NEXT ONLINE AUCTION! Register at BidForSmiles.org to receive reminders. To learn more about how we work to restore smiles and prevent decay, visit our website at AmericasToothFairy.org.
            Henry Schein’s sponsorship was acknowledged in multiple posts across Facebook (below), Twitter (bottom), Instagram and Linkedin.
   Your sponsorship was acknowledged in ads (shown above) that ran in Dentistry Today and RDH Magazine worth $28,500. The complete Bid For Smiles campaign ran in four dental publications with a combined readership of 440,940 at a value totalling $116,123.
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