Page 47 - EW 1-156 May 2024

Together with our Arts, Science “For this survey, we constituted and response,” says Shubra Misra,
and Commerce and private engineer- a sample base of 2,100 respondents, promoter-director of AZ Research. An
ing college league tables published comprising 1,100 students, 800 alumna of IIM-Lucknow, Misra is a
last month, this is the widest range faculty in higher education institu- highly experienced market research
of HEIs evaluated and ranked by any tions and 100 industry leaders in 22 and industry professional having
media publication. states countrywide. In face-to-face, served with the pioneer ORG-MARG
Moreover in our continuous telephonic and online interviews they (now A.C. Nielsen), Blackstone MR
search for excellence, in a depar- were requested to rate public and pri- (now Synovate) and Tata Global
ture from past practice, this year vate multi-disciplinary universities Beverages for an aggregate 25 years
we have replaced our field research and other HEIs they were familiar before co-promoting AZ Partners two
partner the Gurgaon-based Centre with on ten parameters of higher decades ago.
for Forecasting & Research Pvt. Ltd education excellence devised by In the pages following, we present
(C fore) with the Bengaluru-based EducationWorld viz, competence of league tables rating the country’s
AZ Research Partners Pvt. Ltd faculty, faculty welfare and develop- most admired HEIs enumerated
to compile the much anticipated ment, curriculum & pedagogy, indus- above. They provide a rich mine of
EWIHER 2024-25. In our considered try interface, placement, infrastruc- information for students aspiring for
opinion, AZ Research Partners Pvt. ture and facilities and leadership/ higher education, and also a roadmap
Ltd (estb.2002) has better creden- governance, value for money and for HEI leaders and faculty to bridge
tials for conducting quantitative range and diversity of programmes. the wide gap that separates India’s
and qualitative market research. Its The interviews with target respon- most admired HEIs from their coun-
clientele includes blue-chip compa- dents were conducted over a period terparts abroad. This quality gap has
nies such as Tata Hitachi, IndusInd of three months by our market re- to be bridged if aspirations expressed
Bank, Mars Chocolates, WPP Group, search personnel. Thanks to Edu- to transform India into a $30 trillion
Pearson Group and significantly cationWorld’s excellent reputation economy and Viksit Bharat (‘devel-
Ashoka, Mahindra and BML Munjal built over almost 25 years, we didn’t oped India’) are to progress beyond
universities, among others. experience any problems of access mere wishful thinking.

EWIHER 2024-25 COUNTRYWIDE SURVEY

Metro cities

Tier II, III & IV cities
(169 cities)

MAY 2024 EDUCATIONWORLD 47