Page 7 - QUICKEN Loans & Geniecast
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Program
87% of Geniecast customers have identified that their program choices were determined by solution provided and Genie (presenter) expertise rather than the Genie’s personal brand or following.
By creating education-based programming featuring multiple experts, the content offering provided in the Zing Live series will attract a wider audience and create a unique offering to Quicken customers.
Topics such as Productivity, Finance, Organization, Wellness, Parenting, Wealth Planning, Career Advice, Education and Home Improvement will not only tap into customer needs but also position Quicken Loans as a credible resource and trusted partner in the homeowner’s journey.
