Page 28 - Savoye PR Report - July 2025
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inte g rate d log istics hu b, and to bolste r the Midd le East's rapidly g row ing
log istics an d e -com m e rce se ctors.
Dr. Fad i Bin Sale h Al-Bu hairan, Chie f Exe cu tive Office r of SILZ Com pany,
state d:“The re g ion's first advance d W MS g oing live w ithin SILZ m arks m ore
than ju st a te chnolog ical achie ve m e nt. It is a pow e rfu l e m b odim e nt of ou r
vision for the Zone , w he re w e are not m e re ly bu ilding infrastru ctu re , bu t
shaping a fu lly integ rate d e cosyste m w he re innovation m e e ts am bition.
Th is m ile ston e , ach ie ve d in collab oration w ith Savoye an d CJ Log istics, is a
te stam e n t to ou r com m itm e n t to cre atin g th e e n g in e th at w ill e m p ow e r
ou r partne rs to raise the bar on log istics e fficie ncy and e xte nd the ir re ach
from th e h eart of th e Kin g d om to serve g lob al m arkets.”
ODATiO n ow d rive s th e facility's m ain op e ration al p roce sse s, in clu d in g
re ce iving incom ing g oods, condu cting qu ality che cks, tra cking ite m s at
the SKU le ve l, m anag ing stock re ple nishm e nt, orde r picking , and
ou tbou nd shippin g - all tailored to m eet th e sp ecific req u irem en ts of
iHe rb, a he alth and w e llne ss e -com m erce b ran d . A key featu re of P h ase 1 is
th e ODATiO Bu sin e ss Ru le En g in e , w h ich allow s CJ Log istics to se t an d
m odify ope rational ru le s as ne e de d . This inclu de s se tting cu stom
re stockin g le ve ls, a u tom atically trig g e rin g valu e -adde d se rvice s, and fine -
tu ning pickin g m e thods - e nsu ring th at the ope ration re m ains scalable ,
re sponsive and u nde r m axim u m control as re qu ire m e nts e volve .
This phase has e nable d CJ Log istics to e stablish a robu st digital fou ndation
for m anag ing iHe rb's dive rse produ ct portfolio, w hich de m ands hig h
standards for com pliance , qu ality, and trace ability.
Alain Kadd ou m , Manag ing Dire ctor at Savoye Middle East, said:“The
p roject sets n ew b en ch m arks for eCom m erce log istics an d reflects ou r
strong com m itm e n t to driving inn ovation and e nhancin g e fficie ncy across
Mid d le East, sp e cifically in Sau d i Arab ia's su p p ly ch ain sector. W ith th e
King dom 's e -com m e rce m arke t size e stim ate d at USD 27.96 b illion in 20 25,
and e xpe cte d to re ach USD 4 9.4 9 billion by 20 30 , it's cle ar that scalable ,
in te llig e n t, an d in te g rate d log istics in frastru ctu re is critical. By stru ctu rin g
this de ploym e nt into tw o cle ar phase s, w e w e re able to su pport CJ
Log istics' p rog re ssive lau n ch strate g y. Th is fle xib le ap p roach allow e d u s to
d e live r valu e q u ickly w h ile se ttin g th e fou n d ation for a se am le ss tran sition
to au tom ation. At Savoye , w e be lie ve that innovation m u st be pu rpose fu l,
e m pow e ring bu sin e sse s, e nhancing scalability, and su pp orting national
am b ition s like Sau d i Vision 20 30 ”.
P h ase 2 is sch e d u le d for late r th is ye ar a n d w ill se e ODATiO in te g rate d w ith
th e facility's au tom ation in frastru ctu re , in clu d in g X-P TS sh u ttle syste m s
and zone -to-zon e p ickin g . On ce fu lly op e ration al, th e site w ill h an d le u p to
15,0 0 0 orde rs daily w ith high -spe e d pre cision.
JJ W oo, Ge n e ral Man ag e r at CJ Log istics, said :“Savoye h as b e e n an
e xce ptionally re sponsive and collab orative partne r th rou g hou t this
jou rne y. The ir ability to adapt to ou r e volving bu sine ss ne e ds and tim e line s
has be e n instru m e ntal in su cce ssfu lly lau nching this com ple x proje ct,
e sp e cially w ith in th e h ig h -p e rform an ce , fast-pace d e nvironm e nt of Riyadh
In te g rate d , SILZ's first airp ort log istics zon e ”.
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