Page 31 - Savoye PR Report - July 2025
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‘ODATiO WMS’ goes live at CJ Logistics fulfilment centre | Global Supply Chain
creat i ng t he engi ne t hat wi l l empower our part ners t o rai se t he bar on l ogi st i cs effi ci ency and ext end t hei r reach f rom t he
heart of t he Ki ngdom t o serve gl obal market s. ”
ODATi O now dri ves t he faci l i t y’s mai n operat i onal processes, i ncl udi ng recei vi ng i ncomi ng goods, conduct i ng qual i t y checks,
t racki ng i t ems at t he SKU l evel , managi ng st ock repl eni shment , order pi cki ng, and out bound shi ppi ng—al l t ai l ored t o meet
t he speci fi c requi rement s of i Herb, a heal t h and wel l ness e- commerce brand. A key feat ure of Phase 1 i s t he ODATi O
Busi ness Rul e Engi ne, whi ch al l ows CJ Logi st i cs t o set and modi f y operat i onal rul es as needed. Thi s i ncl udes set t i ng cust om
rest ocki ng l evel s, aut omat i cal l y t ri ggeri ng val ue- added servi ces, and fi ne- t uni ng pi cki ng met hods—ensuri ng t hat t he
operat i on remai ns scal abl e, responsi ve and under maxi mum cont rol as requi rement s evol ve.
Thi s phase has enabl ed CJ Logi st i cs t o est abl i sh a robust di gi t al foundat i on for managi ng i Herb’s di verse product port fol i o,
whi ch demands hi gh st andards for compl i ance, qual i t y, and t raceabi l i t y.
Al ai n Kaddoum, Managi ng Di rector at Savoye Mi ddl e East, sai d : “The proj ect set s new benchmarks for eCommerce
l ogi st i cs and ref l ect s our st rong commi t ment t o dri vi ng i nnovat i on and enhanci ng effi ci ency across Mi ddl e East , speci fi cal l y
i n Saudi Arabi a’s suppl y chai n sect or. Wi t h t he Ki ngdom’s e- commerce market si ze est i mat ed at USD 27. 96 bi l l i on i n 2025,
and expect ed t o reach USD 49. 49 bi l l i on by 2030, i t’s cl ear t hat scal abl e, i nt el l i gent , and i nt egrat ed l ogi st i cs i nf rast ruct ure
i s cri t i cal . By st ruct uri ng t hi s depl oyment i nt o t wo cl ear phases, we were abl e t o support CJ Logi st i cs’ progressi ve l aunch
st rat egy. Thi s f l exi bl e approach al l owed us t o del i ver val ue qui ckl y whi l e set t i ng t he foundat i on for a seaml ess t ransi t i on t o
aut omat i on. At Savoye, we bel i eve t hat i nnovat i on must be purposeful , empoweri ng busi nesses, enhanci ng scal abi l i t y, and
support i ng nat i onal ambi t i ons l i ke Saudi Vi si on 2030”.
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