Page 3 - TRIMBLE PR REPORT - December 2023
P. 3
MEDIA MONITORING REPORT
(December 2023)
Trimble
4 Opinion Pieces were issued for Trimble
1 Interview was conducted for Trimble
1 Feature article was issued for Trimble
1 Speaking Opportunity was conducted for Trimble
The press release was sent to all local, Pan-Arab English, and Arabic publications.
TOTAL VALUE - ARABIC & ENGLISH PRESS RELEASES IN UAE
AED.
English Total AED 85,100
*English Total Value of Spend 1:4 AED 340,400
TOTAL AED 340,400
*This calculation is based on the principle that editorial has four times the value of paid-for
advertising, as surveys have proven that majority of readers tend to believe the veracity of
editorial is four times more than paid-for advertising.