Page 129 - SOBHA REALTY PR REPORT - FEBRUARY 2024

rights partner of Arsenal’s training ground, we seek to leverage our extensive
experience in the field of real estate development to create an ideal

environment for players and staff. The partnership exemplifies our robust

commercial strategy and efforts to establish a stronger presence in

international markets.”

Arsenal and Sobha Realty first came together in September 2023 with the
luxury developer securing naming rights to The WM Club – a premium match

day hospitality suite at Emirates Stadium – which has since been redesigned

and is now known as ‘The WM Club, Presented by Sobha.’

Sobha Realty branding has also featured at men’s and women’s home fixtures

at Emirates Stadium and Meadow Park since the launch of the partnership,

supporting the property developer’s ambitions to grow their brand in the UK,
United States and around the world.

https://www.cbnme.com/news/sobha-realty-first-ever-naming-rights-renaming-arsenal-fc-training-
ground-to-sobha-realty-training-centre/