Page 117 - Global Edge PR Report - January & February 2025
P. 117
Global Edge launches three healthcare brands in Middle East and showcases their product lines at Arab Health 2025
This move is in line with the UAE’s vision to advance healthcare under the ‘Forward
Society’ pillar of ‘We the UAE 2031 Vision,’ which seeks to establish an integrated and
accessible healthcare system, enhance quality of life, and promote future-ready
healthcare solutions. Through SRW®, anti-aging products, eimele™ plant-based
products, and Theronomic™ tribiotic supplements, Global Edge seeks to empower
customers and enhance access to world-class products that support healthy lifestyles.
SRW® “Science Research Wellness” offers a range of anti-aging products backed by
scientific research. These products harness the power of natural ingredients to protect,
repair, and rejuvenate cells, promoting longevity and vitality.
With over 3.1 billion people worldwide struggling to maintain a balanced diet and up to
87 per cent failing to consume enough fruits and vegetables, eimele™ offers a range
of plant-based solutions to address these nutritional gaps. The products are packed
with phytonutrients, providing customers with essential nutrients, supporting optimal
health, and ensuring healthier lifestyles.
Theronomic™ TRIBIOTIC® Gut Shield provides a comprehensive solution to gut
health. By combining prebiotic, probiotic, and postbiotic ingredients, this innovative
formula supports a
balanced microbiome, ensuring targeted health benefits. Each capsule of this product
contains 30 billion CFU from multiple strains to promote better digestive health and
enhanced immune system function.
Karim Hwalla, Director at Global Edge, stated: “We are delighted to bring these
innovative healthcare brands to the Middle East market. At Global Edge, we have
emerged as a driving force and trusted leader in distribution and market entry. We
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