Page 25 - KHALIFA FUND PR REPORT - OCTOBER 2025

Press Release

Khalifa Fund for Enterprise Development supports participation of

Emirati entrepreneurs in Franchising and Branded Dealership Fair

in Türkiye

16 October 2025 - Khalifa Fund for Enterprise Development announced its participation in the
rd
23 Franchise and Dealership Exhibition (Bayim Olur Musun), scheduled to take place in Istanbul,
Türkiye from 16 to 19 October 2025. The Fund is participating under the pavilion led by Emirates
Franchise Association

KFED’s participation at the event highlights its continued commitment to empowering UAE

entrepreneurs and small and medium enterprises (SMEs), while supporting their expansion into

global markets. Taking place under the theme ‘Be My Franchise,’ the event is a major regional
and global event for the franchising and branding industry, providing a space for meaningful

communication and exploring collaborative avenues among brand representatives, franchisees,
investors, consulting firms, and service providers.

At the event, the Fund is highlighting UAE-grown brands that are seeking international expansion

opportunities, particularly in Türkiye, the Balkans, the Caucasus, and Eastern Europe. This step

strengthens the UAE’s presence in the global trade and investment landscape, in addition to
fostering closer ties with Türkiye ’s business and franchising communities.

Among the UAE ventures taking part are ‘Rituals Beauty Lounge’ by entrepreneur Hameda Saif

Al Hameli, which offers exceptional wellness and beauty services focused on relaxation

techniques; ‘Be Fit Healthy Meals’ by Mohammed Saleh Al Musabi, providing healthy meals