Page 115 - INTEGRATE MIDDLE EAST - FEBRUARY to MAY 2023

5/18/23, 11:13 AM Integrate Middle East Continues to Drive Business Development
country’s new 17,000 sqm Phenomena will house an

environment that generates diverse phenomena shapes

and forms the featured artworks, within a distinctive

curved architecture that is crucial in giving the artworks

a space to develop naturally as if they were life forms.

The summit’s agenda will continue to focus on key

subjects, with the closing stage exploring business-

critical digital signage, phygital stores with XR, content-

driven 3D advertising, remote delivery of events, new

revenue streams opened by Pro AV technologies, and

more.

Co-located with CABSAT, Integrate Middle East

provides a forum to highlight the newest and most

ground-breaking Pro AV technologies through

demonstrations, educational sessions, and debate, as

well as inspiring and informing the professional

community regarding new trends in the sector.

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