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Moreover, during the second day of the Integrate Summit stage, Takashi Kudo,
Communications Director of international arts collective TeamLab, reaffirmed that TeamLab
Phenomena Abu Dhabi will be completed in 2024 and is set to be an immersive, inspirational
space at the intersection of art and technology, which will be the first large scale TeamLab
project in the MENA region.
He further discussed how digital technology has transformed artistic expression and liberated
it from physical constraints, as well as ways that digital technology can make interactive art
possible and allow visitors to experience the world around them from a new perspective.
Kudo expressed that, after growing up here, he feels the UAE is like a second home and, once
open, the country’s new 17,000 sqm Phenomena will house an environment that generates
diverse phenomena shapes and forms the featured artworks, within a distinctive curved
architecture that is crucial in giving the artworks a space to develop naturally as if they were
life forms.
The summit's agenda will continue to focus on key subjects, with the closing stage exploring
business-critical digital signage, phygital stores with XR, content-driven 3D advertising,
remote delivery of events, new revenue streams opened by Pro AV technologies, and more.