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5/23/25, 9:58 AM Gautam Rice pioneers’ artificial intelligence technologies to ensure optimum grain uniformity and purity

Gautam Rice pioneers’ artificial intelligence

technologies to ensure optimum grain

uniformity and purity

Date Share on Facebook Tweet on Twitter
2025-05-21 07:58:20

(MENAFN- Orient Planet Group) May 21, 2025: Gautam General Trading, the UAE-based
parent company behind the Gautam Rice brand, sets new industry standards by leading the
adoption of advanced artificial intelligence (AI) technologies to further to improve grain
consistency, product safety, and processing efficiency. The brand’s pioneering integration of
the AI-powered SORTEX optical sorting system marks a significant move towards enhancing
grain uniformity, ensuring consistent purity, and meeting global food safety expectations.

As the UAE embraces AI in agriculture and logistics, Gautam Rice is leading the way in food-
grade AI sorting to detect grain size and colour and remove contaminants. AI-powered
SORTEX systems can meticulously inspect each grain to detect and remove even the most
minute imperfections, thus guaranteeing consistent quality, visual appeal, and consumer
satisfaction. Gautam Rice's current use of AI-driven quality control demonstrates how
technology can elevate traditional practices, especially as automation integrates more
deeply into modern food production.

Gautam Aggarwal, Managing Director of Gautam General Trading, said, “Our investments in
AI enable us to deliver rice of unmatched consistency and quality, while minimising waste
and enhancing efficiency. This represents a proud step forward in our quest to blend tradition
and innovation. Besides this, our teams use data-driven demand forecasting to improve
inventory control, reduce waste, and strengthen procurement strategies. These proactive
strategies not only boost operational efficiency but also reflect the company’s commitment to
sustainability and ethical production. By combining innovation and tradition, we are pleased
to provide consumers worldwide with the purest, quality Basmati rice.”

In addition to quality control, Gautam Rice has integrated real-time supply chain tracking for
enhanced protection. This step allows the brand to track operational processes at every
stage of the supply chain as they happen. As a result, the initiative boosts consumer trust in
the product's origin and quality controls, reaffirming the brand's dedication to transparency
and food safety.

Since 2005, Gautam Rice has been a leading brand in the UAE’s rice market, growing to
become the largest distributor in the region. The company is renowned for producing one of
the longest grains in basmati rice varieties that expand to nearly twice their length after

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