Page 56 - HyperPay REPORT - MARCH 2024

3/15/24, 12:01 PM HyperPay showcases its upgraded ‘HyperSight’ Analytic Tool at LEAP 2024 Conference
experiences. To raise the average order value, the tool provides flexible payment alternatives,
such as installment plans or recurring billing, as well as utilises data to tailor communications
and websites to customers’ preferences.

Additionally, the tool offers self-service tools where customers can monitor their orders, update
their payment details, and control subscriptions. To promote transparency and trust, the tool
provides real-time transaction confirmations and notifications. It further analyses customer
behaviour and preferences to gain a deeper understanding of the target audience, in addition to
customising communications based on purchase history and customer data. Moreover, by
examining previous performances, the tool also helps companies to anticipate upcoming trends,
enabling them to proactively adjust their strategies and operations to align with changing market
dynamics.

One of the pioneers in the fintech sector, HyperPay provides businesses and customers
throughout the Middle East and North Africa region with an extensive array of state-of-the-art
payment solutions and services. The company’s offerings include online and mobile payments,
in addition to value-added services, such as cost management, fraud protection solutions, and
data analytics.

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