Page 190 - SOBHA REALTY QUARTERLY PR REPORT - JANUARY-MARCH 2024 (ENGLISH )
P. 190

3/4/24, 1:15 PM                             Sobha Realty posts record $4.2bn sales for 2023 in Dubai
        Sobha Realty posts record

        $4.2bn sales for 2023 in
        Dubai

        ABU DHABI, 2 days ago
        Sobha  Realty,  a  leading  real
        estate  developer  in  the  region,
        has  closed  FY  2023  with  record-
        breaking sales of AED15.5 billion
        ($4.2  billion),  up  51%  over  the
        previous  year  across  its  diverse
        portfolio   of    residential    and
        commercial      developments       in
        Dubai.

        The company handed over 1,819
        units in the last year across two of
        its  completed  projects,  before
        their due date. In view of this sales growth, the company has attained a market share of 10% by
        value in Dubai during the year.

        After attaining this sales target in 2023, Sobha is now aspiring to achieve AED20 billion this year, ity
        stated.

        Sobha Realty’s steadfast commitment to ensure utmost excellence in design, craftsmanship, quality,
        and customer satisfaction, as well as timely delivery of its projects have been key factors for the
        rising demand for its properties.

        Last  year,  the  company  also  made  significant  strides  in  establishing  a  robust  global  presence
        through its marketing efforts and set out the aspiration to expand its footprint in some key global
        markets.

        Sobha Realty’s consistency in setting new industry standards with each of its projects, including the
        newly  launched  Sobha  Hartland-2  and  Sobha  Seahaven  Sky  Edition,  has  resulted  in  a  strong
        demand from the consumers.

        Last year the company took a strategic initiative to introduce their first corporate brand campaign
        ‘The Art Of The Detail’ which showcases the DNA of the organization, said the statement.

        As a result, Sobha realty rose up to become the second most recalled brand in Dubai real estate in
        the year, reported in a brand heath research conducted amongst real estate intenders, it added.-
        TradeArabia News Service
















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