Page 642 - SOBHA REALTY QUARTERLY PR REPORT - JANUARY-MARCH 2024 (ENGLISH )
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2/8/24, 4:43 PM                                Small Business - American Press | American Press
           Arsenal Chief Commercial Officer, Juliet Slot said: "Sobha Realty is a dynamic business with big
           ambitions. We're excited to build on our partnership and tap into their extensive knowledge in

           property development. Their unrivalled experience will help us understand and explore the
           opportunities available to us, ensuring we're always moving forward with world-class facilities

           for the future.


           "Our exciting new deal is a strong sign of our commitment to building mutually beneficial

           partnerships which support the objectives of both Arsenal and our partner. This is a
           groundbreaking agreement for both of us, with Sobha becoming our first ever training ground

           naming rights partner, supporting their global growth ambitions as they seek to establish a
           stronger presence worldwide.



           Arsenal Sporting Director, Edu said: "This is a very exciting agreement that will help us develop

           the best possible environment for our men's and women's players, coaches and support staff for
           years to come. Our training centre is a big part of our people's lives. It's not just about working
           hard on the pitches, but also working in our office spaces, learning, relaxing and spending time

           with teammates, colleagues and their families. We are building a winning team and a winning
           culture; attention to detail is very important and it's crucial that our people have the right

           conditions to prepare well and perform at their best."


           Ravi Menon, Co-chairman of Sobha Realty, said: "At Sobha Realty, we aim to establish robust

           partnerships that transcend boundaries, and our journey with Arsenal exemplifies this ethos. From
           securing the naming rights at The WM club to becoming a Principal Partner and renaming the

           club's training ground as "Sobha Realty Training Centre", highlights the evolution of our
           collaborations and our commitment to fostering excellence.



           "Together, we seek to leave a lasting legacy and make a significant impact that goes beyond

           sponsorship. This collaboration represents our commitment to quality, expansion and innovation,
           not just in the US and the UK, but on an international scale. Our global targets complement
           Arsenal's remarkable legacy and together we aim to explore new horizons."



           Francis Alfred, Managing Director of Sobha Realty, said: "We are delighted to extend our

           partnership with Arsenal to new heights by securing this landmark naming rights under which the
           club's training ground will be renamed Sobha Realty Training Centre.



           "The agreement highlights our steadfast commitment towards promoting excellence in both real

           estate and sports, as it paves new paths of development for both Sobha Realty and Arsenal. As the


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