Page 900 - SOBHA REALTY QUARTERLY PR REPORT - JANUARY-MARCH 2024 (ENGLISH )
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Sobha Realty acquires first-ever naming rights, renames Arsenal FC
training ground to 'Sobha Realty Training Centre'
24-7 Press Release Newswire
Sunday, February 4, 2024 at 12:00pm GMT+4
DUBAI, UAE, February 04, 2024 /24-7PressRelease/ -- Arsenal and Sobha Realty have today
announced a new long-term vision for their partnership which will see the Dubai-based luxury real
estate developer becoming the club's first ever training ground naming rights partner, and the training
ground being renamed as Sobha Realty Training Centre.
As part of the same agreement, Sobha Realty becomes a Principal Partner of Arsenal and the official
training kit sleeve partner for the club's men's and women's teams.
The partnership will see Arsenal benefit from Sobha Realty's unrivalled expertise in property and real
estate to explore the development opportunities at the club's training ground.
The partnership will also help Sobha Realty bring its vision to fruition of being a truly global real estate
player to life, with expansion plans in the UK and US in addition to helping the brand Sobha become
more recognisable amongst its target audiences around the world.
Arsenal Chief Commercial Officer, Juliet Slot said: "Sobha Realty is a dynamic business with big
https://smb.natchezdemocrat.com/article/Sobha-Realty-acquires-first-ever-naming-rights-
renames-Arsenal-FC-training-ground-to-Sobha-Realty-Training-
Centre?storyId=65bf4aa22e244700084389cd